7 Local Link Building Tips

By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]

How to Leverage Periscope for Your Small Business

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @KimGarst. Kim Garst is the Co-Founder and CEO of Boom! Social Media Marketing, a leading digital marketing firm that specializes in teaching […]

Content Marketing & Social Media for Small Businesses

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @TedRubin. Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators. Many people in the social media world know Ted […]

Facebook for Small Businesses

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @MariSmith. Often referred to as “the Queen of Facebook,” Mari Smith is considered one of the world’s foremost experts on […]

How to Use Google+ to Increase Organic Search Traffic

Guest Article Google+ is Integrated with Google Search We’ve all heard Google+ is a ghost town. While strictly speaking this is not true (per Statista.com, as of March 2015 Google+ has more users than Twitter), it’s also not relevant. Google+ has one advantage the other social media platforms lack, and that is the rules for […]

5 Social Media Tools that Will Increase Your Productivity

Guest Article Generating results from social media takes time. However, as a small business owner, time is our most important commodity. Whether you are managing social media accounts or one of your employees, you should always aim to maximize productivity. Here are 5 social media tools that will increase your productivity: LikeAlyzer Facebook’s evolving algorithm […]

7 Ways to Compete for Your Target Audience with Facebook Ads

As Facebook’s reach continues to expand, more and more small businesses have Facebook Pages. In fact, a whopping 30 million businesses have a presence on Facebook. Facebook maintains its advantage in providing you with a great way to organically interact with a sophisticated and active audience. One of the best ways to leverage the social […]