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How to Be Successful in Business #SmallBizChat QA

Melinda Emerson, #SmallBizChat — Thu, 02 Feb 2012 10:00:19 +0000

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with retail and fashion pioneer Liz Lange @lizlange. In 1997, out of a one-room office, she created Liz Lange Maternity, changing forever the [...]

Who’s on #SmallBizChat – February 2012

Melinda Emerson, #SmallBizChat — Thu, 02 Feb 2012 00:11:43 +0000

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. Here are the upcoming guests for February 2012… Feb 1st Retail Pioneer @LizLange How to Be Successful in Business Feb 8th @DeborahShane How to reinvent your Brand Feb 15th @DarnyelleJervey How to Monetize Your Message Feb 22 @Taxmama [...]

How to Build a One-Person Franchise Business

Melinda Emerson — Tue, 29 Nov 2011 10:30:08 +0000

The topic of equity isn’t exactly what I’d call, “top of mind,” with most of the prospective franchise owners that I work with as an advisor. Most of their energy is focused on things like potential locations for the franchises that they’re considering, or other minor details; like how much they’re going to make as [...]

10 Best How to Start a Small Business Websites

Melinda Emerson — Mon, 03 Oct 2011 15:08:55 +0000

Let’s face it– starting a small business is hard. There are lots of ways out here to fail in business. The secret weapon that I use for keeping my business strong is being a life-long learner. One of the ways I grow myself and keep my mind sharp is being a veracious reader. I read [...]

How to Launch Your Business While Working Full Time – QA with Tai Goodwin

Tai Goodwin — Thu, 23 Jun 2011 10:06:49 +0000

Every week as Small Biz Lady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with #smallbizchat co-host and social media consultant Tai Goodwin @TaiGoodwin. Tai is one of the growing population of employedpreneurs: full-time employees [...]

Are you Google-able?

Melinda Emerson — Mon, 06 Jun 2011 09:42:35 +0000

If you’re ready for a midcareer makeover, you can get new clothes and a new haircut. But even more important, you must make yourself what I call “Google-able.” That means you need to create a smart social media footprint. By day I work as a small-business coach, and I keep coming across amazing professionals with [...]

Developing an Effective Sales Strategy: Q&A with Jennifer Abernethy

Melinda Emerson — Thu, 26 May 2011 11:30:23 +0000

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Jennifer Abernethy @saleslounge. Jennifer is America’s Sales Stylist for The Sales Lounge and author of The Complete Idiot’s Guide to Social Media Marketing. Small Biz Lady: Why is important for small [...]

4 Business Financing No-Nos

Melinda Emerson — Wed, 25 May 2011 08:15:36 +0000

Four Business Financing No-Nos, by Morgan Leu Parkhurst You have plans to open a business. Or maybe you can see a business expansion on the horizon. If only you had the money to do it. On the quest to market your business like crazy it’s tempting to go great lengths to obtain the cash you need to [...]

Enchantment by Guy Kawasaki is Worth the Read

Melinda Emerson — Wed, 18 May 2011 08:30:03 +0000

Enchantment by Guy Kawasaki is a great book for emerging small business owners. I like that Guy gives readers every trick and good idea that he knows from how to make a great impression, get customers behind your cause, and even how to resist enchantment. He says that enchantment is a process, not an event. [...]

7 Keys to Power Networking

Melinda Emerson — Mon, 16 May 2011 09:48:18 +0000

7 Keys to Power Networking May 16th kicks off National Small Business Week and for the next seven to 14 days there are tons of events and awards ceremonies for small business owners which is a fantastic opportunity to meet and greet potential contacts. I keynote and speak at many conferences and small business events, [...]