How To Deliver Truly Superior Customer Service in Your Small Business

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Jay Baer @JayBaer. Jay Baer is The World’s Most Inspirational Marketing and Online Customer Service Speaker. Jay shows you how […]

7 Ways to Promote Your Small Business Using Video

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There’s no denying the power of video when it comes to marketing your business. After all, people can consume videos while they’re working, walking, or commuting, and many people prefer to get information this way over reading a blog post.   If you’re not yet using video to promote your small business, I encourage you […]

How Do You Show Your Customers Love?

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Love is in the air this month, and not just for couples. As a business owner, it’s important that you show your customers how much you love and appreciate them, not just around Valentine’s Day, but all year ‘round. Consider whether you’re doing a good job of showing your customers a little love, and put […]

How to Build a Business Relationship

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Now, too often, people think building a business relationship is how you get the business, but I’m here to you that the sale is really the beginning of the relationship. Anyone will buy something once, but in order to stay in business, you need repeat business. I recently had a situation with one of my […]

How to Shorten the Sales Cycle in Your Small Business

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In business, sales never come as fast as you want or need them to. You must learn how to weed out unqualified leads, have confidence and remove your fear of selling for good.  But, to do this you must have a sales process. The key lesson I learned is the gap between getting a prospect […]

7 Ways to Attract Customers to Your Small Business

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When it comes to doing business these days, the deal is – no one wants to be sold to. You must give consistently to eventually get business, especially if you are a professional service business. Here are my 7 ways to attract customers to a small business It’s all about service. You must first try […]

Do’s and Don’ts of Automating Customer Service for Your Small Business

Guest Article The purpose of automating your customer service is to relieve overly heavy workloads on your employers while improving the experience for your customers. It’s a symbiotic relationship, a win-win, and it can help give small businesses the boost they need to thrive. However, it’s also easy to let automation completely take over and […]

SmallBizLady’s 10 Rules for Managing Tough Customers

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Let’s face it; the goal of any business owner is to get repeat business. That is the only way to create a sustainable business. Sometimes dealing with customers can be to toughest part of running a small business. Customers can become difficult to work with for a number of reasons, but you have to have […]

The Daily Deal Isn’t Dead Yet

We all know that consumers are not as excited about the Groupon emails that land in their inboxes as they used to be, and we’ve all heard the horror stories of businesses that were overwhelmed or even destroyed by a poorly planned campaign. But, some businesses are making them work. Here’s one. 24-year-old Jacomo Hakim, […]

What Will Be Your Competitive Differentiator in 2014?

It’s easy to get caught up in the New Year, new products mindset, but sometimes it doesn’t take a big shift to grow your business – just a minor one. I like the idea of taking the end of the year to regroup and go back to basics. One of the fundamental questions every business […]