Welcome to the Most Important Reinvention

of Your Business Life

Join Us for the 4th Annual Reinvention Weekend presented by
Melinda F. Emerson “SmallBizLady”

You know me as the SmallBizLady from my weekly online interviews with #SmallBizChat on Twitter.

807d0d20-8390-46df-b965-f160f73fce2bYou may also know me from my columns in the New York Times as their social media columnist for small businesses.

BYOB-2ndEd-coverOr maybe you’ve heard of my bestselling book “Become Your Own Boss in 12 Months, 2nd Edition.”

You may even know me from my speaking engagements where I fulfill my mission to end small business failure. Small business success is a passion that burns in my heart. I have worked tirelessly for years to achieve that vision and living that passion.

Now I’m here to present you with the opportunity to benefit from all I know about business reinvention.




Why You Need to Be at Reinvention Weekend…

  • Get clarity around your revenue model
  • Learn how to really leverage social media
  • Develop a better sales process
  • Start making real money with your online business
  • Develop a marketing strategy to sell to the government



Here’s how I see it: You’ve had your business for a while now. You’re getting results, just not the ones you envisioned. That’s where Reinvention Weekend can be such a huge benefit to you. We bridge the gap between where your business is now and where you’ve always dreamed it could be. We’re here to help you dig inside, reinvigorate your dream, and work toward making it real, tangible, and profitable for you.

Reinvention Weekend Saturday 2015 Web (23 of 496)Reinvention Weekend will help you:

  • solve the toughest challenges you face in your business
  • provide actionable guidance from top experts in business reinvention
  • gain access to my “secret stash” of key resources
  • establish connections with business coaches, mastermind facilitators and like-minded business owners
  • Develop a step-by-step plan for turning your business from Oh No! to Oh Yeah!

You deserve to live your greatest dream. Jump into action today.

I only trust a select few to have access to my incredible clients, event attendees, and contacts. Here are a few of the experts who will be speaking and facilitating during the 4th Annual Reinvention Weekend:

Pam Slim

Pamela SlimPamela Slim
is an award-winning author, speaker and leader in the new world of work. She spent the first 10 years of her solo practice as a consultant to large corporations such as Hewlett-Packard, Charles Schwab and Cisco Systems, where she worked with thousands of employees, managers and executives. In 2005, she started the Escape from Cubicle Nation blog, which is now one of the top career and business sites on the web. She has coached thousands of budding entrepreneurs, in businesses ranging from martial arts studios to software start-ups. Her new book, Body of Work, was released with Penguin Portfolio in January 2014. For more information, visit pamelaslim.com.
Barry Moltz
BarryMoltzBarry gets small businesses unstuck. He gets business owners growing again by unlocking their long forgotten potential. With decades of entrepreneurial experience in his own business ventures as well as consulting countless other entrepreneurs, Barry has discovered the formula to get stuck business owners unstuck and marching forward. Barry applies simple, strategic steps to facilitate change. Barry has founded and run small businesses with a great deal of success and failure for more than 20 years. Learn more about Barry Moltz, the Speaker, Consultant and Author at @barrymoltz or visit Barrymoltz.com
Dianna Geairn
Dianna GeairnDianna Geairn, creator of The Irreverent Sales Girl, is America’s #1 Sales Mindset Expert. A top 100 Sales blogger and on-stage entertainer, she is the champion of salespeople who strive every day to make something happen for their families, their companies and their communities. No matter what! Dianna has been called “A saucy skeptic of safe sales standards” because of her fresh and provocative messages that challenge typical sales training methodologies and offer new approaches to fun, engaging, and effective ways to sell. Visit Irreverentsalesgirl.com.
John Lawson
John LawsonJohn Lawson is the CEO at ColderICE Media, Amazon #1 best-selling author, IBM Futurist and Ebay Influencer. He is celebrated as one of the Top 100 Small Business Influencers in America and crowned “Savviest in Social Medial” by StartUp Nation.Lawson is an international keynote speaker, “Commerce evangelist” and an absolute wealth of knowledge on all things eRetail and online marketing strategy. John is a pioneer in the online retail verticle and founder of The Ecommerce Group, a global community of commerce vendors and marketers. Visit www.JohnLawson.com.
Jennifer Abernethy
Jennifer Abernethy
Jennifer Abernethy
has been called everything from a “creative visionary”, “idea maven” and “sales superstar” yet over the course of 26 years, her career has exceeded even her own expectations.
After a highly successful advertising/marketing career with The Washington Post, Jennifer left to get into the newly emerging dot com arena. In 2007, Jennifer launched The Sales Lounge.com, but when her former corporate clients didn’t come flocking (due to the impending recession) her visionary skills kicked in, and Jennifer turned to Facebook to grow her business… in four short years she grew the Sales Lounge into a Global brand.
Twyla Garrett
Twyla GarrettTwyla Garrett is the owner of IME and the author of “Homeland Security; A Comprehensive Guide for All.” Garrett, who has spoken at The United Nations and The White House, is an executive consultant to federal, state and local emergency management and homeland security programs nationwide and also known as “FedBizLady” Twyla Garrett’s Twitter account and personal blog are both listed as #49 in the Official Guide for Social Media & Homeland Security’s Top 100 list. Additionally, she has been interviewed by The Maryland Jewish Times (Boston Bombings), America Now with Leeza Gib-bons & Bill Rancic, Black Enterprise, Washington, D.C. BBC, In The Capital, and served as a guest on countless FM, AM and Internet radio shows.  Learn more at www.hireime.com
Che Brown
Che BrownChe Brown is a globally renowned giant in the sales world. He has cracked the once elusive code of entrepreneurial success with a game-changing model that unlocks unlimited financial potential, power and wealth. In just six short years, he has dominated the sales space, coaching thousands of rising business leaders to achieve exponential growth and success in their industries, to the tune of over $400 million and counting.His acclaimed 7-Figure Sales Team concept has forever erased the outdated notion that generating revenue in business is a sole-source game – instead illustrating it is indeed a team sport. Che lives, breathes and sleeps his craft. He has his fingers on the pulse of profit generation and an instinctual insight into why the heart of a flailing business has stopped. Most importantly, he can resuscitate the flow of revenue in any company with just a whiteboard and a conversation.
Trevor Otts
Trevor OttsTrevor Otts has been called the Billion Dollar Brand Man, the Profit Pioneer, and an Automation Apostle. He prefers Marketing God. You can take your pick. He is as brazen as he is brilliant. Trevor is the automation and marketing mastermind behind some of the most remarkable sales, business and thought leaders in the world. With a revolutionary formula of cutting-edge technology, sales methodology and global reach, he has devised campaigns that have generated multiple millions of dollars for his clients. He recently introduced his ground-breaking Evergreen Revenue Model to market, teaching business leaders how to join the ranks of renowned brands like Netflix and Apple with universal impact and wealth.



Event Details:

Reinvention Weekend Saturday 2015 Web (81 of 496)Dates and Times:

2016 Reinvention Weekend will be held  October 14-15, 2016

VIP Reception (see below): Friday, October 14th from 6 p.m. until 9 p.m.

Reinvention Weekend Conference Saturday, October 15th from 8 a.m. until 4 p.m.

  • Saturday, October 15th from 8 a.m. until 4 p.m.
  • Full day of workshops and sessions geared toward small business owners
  • Valuable presentations and content
  • Includes opening reception on Friday evening, all sessions on Saturday, and lunch on Saturday

Location for all events:

Doubletree by Hilton Hotel Washington DC – Crystal City
300 Army Navy Drive
Virginia, 22202-2891, USA

*Special rates available for the conference – use Booking Code “RIW” when booking reservations via phone or on the website.

General Admission Pricing is now available:  $197 for your ticket and another for a friend!



Here is a glimpse of what happened at Reinvention Weekend 2016 …..



No Better Time Than Now – No Better Place Than Here




A quote by one of my favorite philosophers comes to mind when I think of you, your participation in the 4th Annual Reinvention Weekend, and all I look to share with you during the event.



“Knowing is not enough; we must apply. Willing is not enough; we must do.”
~Johann Wolfgang von Goethe

Reinvention Weekend 2015 Web (52 of 73)That pretty much sums things up. Apply. Do. Start right now. Take the first step.


P.S.  Don’t miss this event, October 14-15, 2016!  Commit now to being there now!



SIGNUP TODAY and Bring a Friend for FREE!

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