Kayla Fioravanti is an award-winning author, aromatherapist, and leading expert in the natural cosmetics industry with over 20 years of experience as a cosmetic formulator. Inspired by her deep passion for aromatherapy and natural personal care products, she co-founded Essential Wholesale in 1998—starting in her kitchen and growing into a multi-million dollar business. Since 2017, […]
Content Marketing Ideas for Small Businesses
Understanding Content Marketing So, you have created the product that everybody wants. Great! But now what? Gone are those days when boring television ads were the talk of the town. If Charli d’Amelio has not endorsed your product in one of her sassy Tik Toks, or if it is not trending on your customer base’s […]
12 Things You Should Know Before Starting Your Own Small Business
I’ve been in business for more than 20 years and every so often, I think back on what life was like as a young business owner. Of course, it’s important not to dwell on the past and be forward-thinking, but you can learn from the wrong turns you made in the past. Additionally, I can […]
September 2021 #Smallbizchat: Get Starting with a CBD Business
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: Where Can I Get Some Money?
So you are starting a business… now, how are you going to fund it? When it comes to the monetary aspects of building your brand, it is crucial to go into the process knowledgeably. Whether it be applying for a loan, entering a pitch competition, or reaching out through a crowdfunding campaign, seeking funding for […]
The One Productivity Tip Every Entrepreneur Needs
I thought the project would take me two or three weeks to complete. However, once I implemented this tip, I finished that project in a single afternoon. The key to productivity is focus. If you can completely eliminate distractions, it’s amazing what you can get done. But the truth is that the most common sources […]
Top 25 Tips to Becoming a More Successful Boss
Whether you’re in charge of a team of people or you’re the boss of just yourself, you need to find ways to navigate your way through being an entrepreneur. Even if you’ve been at it for years or you’re fresh on your journey to becoming a boss, it’s never too late to figure out who […]
BIG ANNOUNCEMENT: EIDL LOANS ARE BACK OPEN
The U.S. Small Business Administration (SBA) has reopened the online portal for businesses to request an Economic Injury Disaster Loan (EIDL) increase for up to $2 million. They are taking new applications too. The process is confusing, but that’s why I’m breaking it down. Shout out to my finance colleague Ami Kassar for keeping me […]
The SmallBizChat Podcast: Become Your Own Boss – Revised and Expanded
The pandemic has been tough on everyone, especially small businesses. So many companies are struggling to reinvent themselves and handle the digital pivot that is essential in this new normal. My book, Become Your Own Boss in 12 Months, has helped countless people startup or scale their businesses. Since its launch, the business landscape has […]
8 Must-Have Web Design Tools for 2021
Online marketing is possible with a website and online presence strategy. This is because it helps to establish your business’s credibility. The presence of a website not only lends legitimacy to your organization but also creates the idea that it is larger and more successful than it is. Many people spend most of their time […]
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