Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Pam Perry @pamperry. Pam is an award-winning communications professional. She teaches and mentors authors, speakers, and entrepreneurs on how to build […]
How To Measure Your Digital Marketing Efforts
Guest Article If you are heavily invested in digital marketing, it’s important to know how to measure your efforts. And if it is working great, you need to know your measures to create another ripple in the water. So, how do you check the effectiveness of your marketing campaigns and how can you compare it […]
Ask SmallBizLady: How I can market my book while I am at events?
I recently got an email question from one of my readers that I realized might be helpful to others as an Ask SmallBizLady post. She recently self published a book, and built a t-shirt line to promote the book. The t-shirts are selling, but the book is not. So she posed this question to me. […]
The 7 C’s of Building a Fanatical Following on Instagram
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Warren Carlyle @modelwarren. Warren Carlyle is a Community Building Strategist helping businesses build highly engaged communities online. He is founder/CEO of […]
How To Create A Successful Marketing Strategy For 2019
Guest Article As we approach the end of the year, many businesses are beginning to plan their marketing strategies for 2019. What are the best ways to promote your business moving forward? In addition to thinking through what’s worked well in the past, it’s important to look towards the future and take advantage of any […]
Top 10 Veteran-Owned Business Resources
It’s the 5th annual National Veteran Small Business Week. If you’re one of the 250,000 veterans who transitions to civilian life each year and are thinking about starting a business there are resources that will help you launch or grow your big idea. There are government programs and non-profits whose mission is specifically designed to […]
Who’s on #Smallbizchat November 2018
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
How To Develop Multiple Streams Of Income In Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Joel G. Block @JoelBlock. A money business insider, Joel’s a long-time venture capitalist and hedge fund manager (gobbledygook for professional investor) […]
4 Accounting Software Features You’re Not Taking Advantage Of
Guest Article If you use accounting software every day to handle your books, on top of managing the day to day operations, you might not be leveraging all the features that will ensure your business is optimizing cash flow. Any accounting software has an accounts receivable (AR) module that can improve collecting payments from clients. […]
How to leverage your retirement funds to start a business
If your ready to transition for employee to entrepreneurship, once you decide what you want out of life the next thing you need to do is figure out how your going to pay for it. If you have significant money in your 401(k) or IRA and now your ready to turn your side hustle into […]