Pricing problems often point to deeper issues with cash flow, lead generation, or client boundaries. Linda Hunt explains how service businesses can establish a minimum aligned price, charge for scope and repeatable delivery, and stop absorbing extra work for free. She also shares why small business owners should review and adjust pricing at least annually. […]
The SmallBizChat Podcast: How to Build a Legacy by Design with Garrick C. Francis
In this episode of The SmallBizChat, Melinda Emerson talks with Garrick C. Francis about building a legacy by design before retirement. They discuss how small business and corporate experience shape a legacy mindset, the move from success to significance, and why legacy goes beyond assets. The conversation covers life events that prompt leaders to rethink […]
The SmallBizChat Podcast: How We Can Truly Take Care of Our Customers with Scott Romesser
In this episode of The SmallBizChat, Melinda Emerson talks with Scott Romesser about why customer care is central to business growth. They discuss how to create a strong first impression, common service mistakes small businesses make, and why existing customers can become a business’s best marketing channel. Scott shares ways to stand out, support customers […]
The SmallBizChat Podcast: How Global Artisans Are Building Scalable Brands with Susan Hull Walker
In this episode of The SmallBizChat, Melinda Emerson welcomes Susan Hall Walker to discuss the inspiring journey behind the Ibu Movement and its impact on artisan networks. Susan shares the origins of Ibu and how it operates to expand and support artisan communities globally. The conversation highlights shifts in consumer preferences toward handmade goods and […]
The SmallBizChat Podcast: How to Use Social Ecosystems to Build Your Business with Terry James
In this episode, Melinda Emerson is joined by Terry James, who shares his entrepreneurial journey and insights on the impact of social media on loneliness and consumer behavior. Terry provides an overview of his ventures, OffLeashed and Nibble and Wag, emphasizing the importance of listening to customers. The discussion explores the distinction between building an […]
The SmallBizChat Podcast: How to Evaluate an Existing Business to Buy with Andrea Palacio
In this episode, Melinda Emerson welcomes Andrea Palacio to share her journey of purchasing and transforming a business. Andrea discusses the challenges and red flags she encountered post-acquisition and the lessons learned from early struggles. She details her efforts in rebuilding the team and revising the business strategy, including the implementation of AI automation. Andrea […]
The SmallBizChat Podcast: How to Transition from Business Owner to CEO with Michelle Snow
In this episode, Melinda Emerson is joined by Michelle Snow to explore the transition from business owner to CEO, highlighting key differences and necessary mindset shifts. They discuss the importance of delegation, training, and effective business operations, along with systems and tools for scalability. The conversation delves into the role of integrity and accountability in […]
The SmallBizChat Podcast: Hit It and Quit It with Syama Bunten, Kellé Thorpe, and Sarah Ohanesian
In this episode, Melinda Emerson kicks off with an introduction and underscores the importance of podcast subscriptions. The core of the discussion features a panel where Melinda, Syama Bunten, Kellé Thorpe, and Sarah Ohanesian share their favorite podcasts, apps, marketing strategies, and books that inspire and drive their success. The episode is sponsored by Zoho […]
The SmallBizChat Podcast: How to Grow a Business Right Now with Sharif J. Small
In this episode, Melinda Emerson welcomes Sharif Small to discuss essential growth strategies for small business owners. They explore the significance of financial planning and efficient systems, highlighting common areas where entrepreneurs may be missing out on potential income. The conversation shifts to building generational wealth and effective tax strategies for safeguarding and increasing profits. […]
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