SEO is becoming more complicated, and far beyond getting a green signal on Yoast plugin. Google has developed several methods over the years not to know whether a content is a quality one or not, irrespective of the “length”. If you are trying to write contents that rank on Google SERP in 2020, you should […]
10 Ways to Develop a Sales Process in a Service Business
For the last year, I’ve been teaching my Fix Your Business Book Curriculum to entrepreneurs in the construction industry in Philadelphia. One of the biggest challenges they needed help with was sales and marketing. That made me think that what I shared with them could be helpful to any service business. In any business, you […]
How to Keep Your Workspace Organized
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Janet M. Taylor, @OrganizerJanet. In 1994 Janet took her natural ability and started Totally Organized. For 3 consecutive years Totally Organized, LLC was […]
How to Handle Difficult Customers in Your Small Business
There are times in the life of every small business owner when you come across a customer that lets you know that you made a mistake. We are all human, mistakes happen, but it’s how you respond that makes the difference between whether you get an angry review on Yelp or Tripadvisor or if you […]
4 Ways Your Inbox is Inhibiting Business Growth (& How to Fix It)
Sponsored Post The email inbox. It’s still one of the most important tools in your sales process, especially for your sales team’s toolbox. That being said, inefficient use of email and the inbox can cause costly bottlenecks and inhibit long-term business growth. What’s worse, many business owners don’t even realize that they have a problem. […]
My best advice for Millennial Business Owners
I was recently invited to appear as a featured guest on the Tweetchat #MillennialTalk hosted by social media Influencer Chelsea Krost on Tuesday at 8pm ET. She asked me to talk about growth strategies for millennial business owners. They were a lively bunch. I thought this information might be helpful for all my loyal readers, so here […]
High-Performance Hiring Practices
Guest Article One of the most frequent questions across this country, when I am talking to small business owners, is, “How do I hire the right person?” Looking for the right person to hire can be the most expensive and damaging process in your business. Your employees are the lifeblood of your organization. They are […]
How to Develop a Business Strategy – Part III
Developing a business strategy is all about looking at where you want your company to be in the next 3-to-5 years and figuring out what you need to do now to get there. If you spend your days constantly putting out fires in your business, it’s doubtful that you have much time for developing a […]
How to Develop a Business Strategy – Part II
Your business strategy is your roadmap to business success, but it needs to be adjusted annually. You and your team should take a look at your business strategy every fall to plot out your sales objectives and goals for the new year. 2019 is just around the corner, and you should start your planning process […]
How to Develop a Business Strategy – Part 1
September is the perfect time to start looking ahead to first quarter 2019. The fall is right time to start thinking about your business goals and then engage your team in developing a new business strategy. Winging it is NOT a strategy, yet too often business owners venture into new markets without a specific target […]