In today’s highly connected business world, building and maintaining a strong personal brand is essential for personal and professional success. Your personal brand encompasses how others perceive you and can significantly influence opportunities and relationships. However, it is equally important to be mindful of actions that could potentially harm your personal brand. Destroying your personal […]
Should Your Small Business Upgrade to an ERP System?
If you’re a small business owner, you probably wear many hats and juggle numerous tasks. You likely use different software solutions for various aspects of your business – accounting, customer relations, inventory management, and shipping. But imagine a world where all these functions are consolidated into one system. This is the magic of Enterprise Resource […]
The Art of Successful Lead Follow-Up: Tips and Tricks
As a small business owner, you know that generating leads is only the first step in the sales process. Following up is essential to turn them into paying customers. Lead follow-up is often neglected, yet it’s critical to converting leads into sales. This article will discuss why lead follow-up is important, different follow-up methods, and […]
How to Manage Imposter Syndrome
Impostor syndrome can affect anyone, regardless of job or social status, but high-achieving individuals often experience it. This condition involves feelings of self-doubt and personal incompetence that persist despite your education, experience, and accomplishments. To counter these feelings, you might work harder and hold yourself to even higher standards, which can be very unhealthy. Psychologists first defined […]
Developing Your 2023 Small Business Strategy Part 3: Why Does Strategy Fail?
Recently we’ve been on a journey to set your small business up for success in 2023. In a three-part series, I’ve been guiding you in creating a small business strategy to launch in the new year and bring your business to new heights in 2023. In part 1, I laid the foundation by explaining why […]
Developing Your 2023 Small Business Strategy Part 2: 6 Steps to Build a Business Strategy
Last week, I started a new series for small business owners aimed at helping you build a business strategy that will set your small business up for success in 2023. Last time we covered 7 reasons why you need a small business strategy. In this article, we’ll discuss how to do it as I share […]
How to Choose a Pricing Strategy for Your Small Business
Pricing is often difficult when you operate a small business, but you must get it right. In this article, I’ll cover this complex topic with some general advice on how to choose a pricing strategy for your small business. Pricing strategy is part art and part science, and there is much to consider. Let’s dive […]
A 5×5 Plan for Fixing Your Business and Regaining Control of Your Life
I talk with small business owners every day, and the surprising thing is that although they may operate in different markets and industries, they tend to struggle with the same issues. The problem? Most have great business ideas but don’t know how to run a business. Can you relate? Fixing your business – identifying the […]
How to Buy an Existing Business
So, you want to own your own business, but that doesn’t mean you have to start from scratch! When you buy an existing business, you can make your dream of business ownership come true AND enjoy the following benefits: Reduced startup time Established brand Existing customers Better survival rate Easier to get financing In this […]
Can AI Solve Your Customer Service Problems?
Artificial intelligence is a disruptive technology that is shaking things up in business – even small businesses. Chances are you’ve heard some pretty cool use cases and are wondering if (and to what extent) you should use AI in your business. Can AI solve your customer service problems? In this article, I’ll tackle that question […]
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