In this episode, Melinda Emerson introduces the 2024 mantra, GMMSU, and explains its significance. She dives deeper into the role of multichannel funnels in marketing and the sales process. Melinda also discusses the importance of a unique value proposition and lead generation. “Great marketing makes sales unnecessary.” – Melinda Emerson Listen to the podcast […]
The SmallBizChat Podcast: Reflections on My 25th Year in Business with Melinda Emerson
In this episode, Melinda Emerson discusses the operations of SmallBizLady Enterprises, the importance of diversifying revenue streams, and effective time management. She highlights the role of books and continuous learning in business growth, the significance of relationship building, and tips for creating a powerful email list. Listen to the podcast below: This […]
Strategies to Grow Your Subscriber List for a Newsletter or Blog
Growing your subscriber list for a small business newsletter or blog is vital for expanding your reach, increasing engagement, and driving conversions. Building a robust subscriber base allows you to connect with your target audience, nurture relationships, and effectively promote your products or services. In this post, we’ll explore proven strategies for growing your subscriber […]
Strategies to Improve Your Closing Rate as a Small Business
Mastering the art of sales is essential for driving growth and success. One key metric that directly impacts your bottom line is your sales closing rate—the percentage of leads or prospects that ultimately convert into paying customers. Improving your sales closing rate not only increases revenue but also maximizes the return on your sales efforts. […]
18 Ways to Go From Running Small Business to Building a Brand
Many small businesses become successful at selling stuff but can’t seem to take it to the next level. Why? They have yet to build a brand. Building a brand is what all small business owners need to strive for to get noticed, gain recognition, repeat business, and enjoy the next level of success. Merely selling […]
The SmallBizChat Podcast: Building an Inclusive, Authentic Brand with Robyn Streisand
Robyn Streisand founded The Mixx and Titanium with diversity in mind. A trailblazer in the LGBTQ+ community, she has made it her mission to make marketing and advertising more inclusive. As the recipient of AdAge’s “Women to Watch” and the OUT100, Robyn is recognized as a gifted connector of people, a strategic problem-solver, and a […]
The SmallBizChat Podcast: Hit It & Quit It with David Newman, Romina Brown, Kristie Jones
David Newman is the best-selling author of Do It! Marking and his latest book, Do It! Selling. He’s also the founder of the Do It! MBA mentoring program and host of The Selling Show, a top-rated business podcast with over 300 episodes. David helps professional service sellers land better clients, bigger deals, and higher fees. […]
The SmallBizChat Podcast: Do It! Selling with David Newman
David Newman is the best-selling author of Do It! Marketing and his latest book, Do It! Selling. He’s also the founder of the Do It! MBA mentoring program and host of The Selling Show, a top-rated business podcast with over 300 episodes. David helps professional service sellers land better clients, bigger deals, and higher fees. […]
The SmallBizChat Podcast: Hit It & Quit It with Melina Palmer, Christy Ford & Tracey L. Gordon
Melina Palmer is the founder and CEO of The Brainy Business, which provides behavioral economics consulting to businesses of all sizes worldwide. Her podcast, The Brainy Business: Understanding the Psychology of Why People Buy, has downloads in over 170 countries and is used as a resource for teaching applied behavioral economics to many universities […]
The SmallBizChat Podcast: Hit It & Quit It with Brian Johnson, Christine Noh & Jy Maze
Brian Johnson is the CEO of Main & Johnson, a business consulting and coaching company based in Charlotte, NC, aimed at seeing small and medium-sized businesses thrive, not just survive. Main & Johnson partners with business owners to bridge the gap between what success they had and the success they seek. Brian and his […]
- 1
- 2
- 3
- …
- 9
- Next Page »
