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You are here: Home / Archives for Customer Service

10 Ways to Increase Customer Retention to Scale Your Business

March 26, 2019 By Melinda Emerson Leave a Comment

customer retention

A study of Gartner Group suggests that around 80 percent of the average company’s future gains will come from the existing 20 percent of customers. It may sound like a broken record, but it is essential to keep in mind that existing customers are the lifelines of each and every company. That’s why many emphasize […]

Filed Under: Customer Service, Guest Articles Tagged With: customer retention, Customer Retention Strategies, Customer satisfaction, keep customers, proactive customer retention, Retention Strategies

Are You Focused on Your Follow-up?

May 23, 2011 By Melinda Emerson 2 Comments

The choice to succeed as your own business is an exhilarating concept, and it comes with a price tag. There are  endless  responsibilities and tasks that must be taken care of and all of the pressure is on you.  To choose to succeed as your own boss, it is absolutely vital you prime your network […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Customer Service Tagged With: business success, fast follow-up, follow-up, melinda emerson, networking, smallbizlady

13 Best Online Customer Satisfaction Tools to Help You Get Repeat Business

September 14, 2020 By Melinda Emerson Leave a Comment

13 Best Online Customer Satisfaction Tools to Help You Get Repeat Business Open Graph

Online customer satisfaction tools have been on the rise over the past few years. When you don’t know how your customers feel about your brand, you can’t know if they plan to buy from you again. In fact, 91% of your unhappy customers won’t even tell you they’re disgruntled—you’ll just never see them again. But […]

Filed Under: Customer Service, Your Small Business Tagged With: customer journey, Customer satisfaction, customer satisfaction score, customer survey, track your customers' experience

Managing Difficult Clients

February 3, 2020 By Melinda Emerson Leave a Comment

Managing Difficult Clients open graph

Does this sound familiar… ”How many 16 hour days is this project going to take?”  “My client has saboteurs working with me on this project,”  “This project started with an unrealistic deadline and has gotten crazier every day since.”  If you have said any of these phrases out loud to yourself recently – you are […]

Filed Under: Customer Service, Your Small Business Tagged With: business success, difficult clients, extremely demanding clients, good customer, please a client

5 Tips for Getting More Online Reviews for Your Small Business

January 7, 2020 By Melinda Emerson 4 Comments

5 Tips for Getting More Online Reviews for Your Small Business OPEN GRAPH

Small businesses often have a harder time compared with large corporations when it comes to collecting online reviews from customers. It can take time to establish a following, and not every customer leaves a review. This can be problematic because feedback is not only important to the company, but future consumers are much more likely […]

Filed Under: Customer Service, Your Small Business Tagged With: customer feedback, Customer Review Management, customer reviews, customer testimonials, online reviews

4 Ways to Cultivate Customer Buy-In

October 15, 2019 By Melinda Emerson Leave a Comment

4 Ways to Cultivate Customer Buy-In OG

Brand loyalty is the elusive elixir that fuels commerce. Sure, you might get someone to buy your product while it’s on special offer, but opening the door to repeat purchases and loyalty to your products is another thing altogether. This post will explain what your brand can do to improve customer buy-in from the very […]

Filed Under: Customer Service, Grow Your Business Tagged With: brand, brand loyalty, customer experience, Customer satisfaction, customer service in small business, customers, customers loyalty, introductory offer, loyalty

7 Chatbot Marketing Tactics You Can Use as a Small Business Owner

November 26, 2019 By Melinda Emerson Leave a Comment

7 Chatbot Marketing Tactics You Can Use as a Small Business Owner Featured Image

 Having a small business is a lot of work, and it can be expensive. But there are ways to make it easier! Using chatbots can help your small business save time and money so you can focus on growth. Keep reading for my list of 7 small business chatbot marketing tactics that you can use […]

Filed Under: Branding & Marketing, Customer Service Tagged With: bots, chatbot, chatbot marketing, customer services, generate leads, small business marketing, small business marketing tips

6 Easy Ways to Become a Customer-First Small Business

October 29, 2019 By Melinda Emerson Leave a Comment

6 Easy Ways to Become a Customer-First Small Business - OG

Running or starting a customer-first small business means that you base your business processes on the customer to provide them with an unforgettable (positive) consumer experience. It’s a compelling business growth strategy, even if you practice it in its most basic form. Shifting your business direction toward a consumer-centered culture takes time and money, but […]

Filed Under: Customer Service, Starting A Small Business Tagged With: customer first, customer loyalty, Customer satisfaction, Customer Service, customer service in small business, customer-first small business, dealing with customers, running a small business, small business strategy

6 Creative Ways to Increase Customer Engagement

July 9, 2019 By Melinda Emerson Leave a Comment

Customer Engagement

Regardless of the industry, it’s been widely touted that customer acquisition costs are always higher than customer retention costs. What I’m trying to say is that holding on to your existing customers isn’t just easier, it’s also more economical. Sounds like a good business idea to work on improving customer engagement and loyalty, doesn’t it? […]

Filed Under: Customer Service, Grow Your Business, Guest Articles Tagged With: customer engagement, customer loyalty, customer retention, Customer Service, small business

3 Ways Being Reachable Improves Customer Trust

April 30, 2019 By Melinda Emerson Leave a Comment

customer trust

In this hyper-connected and competitive environment, keeping your customers satisfied is non-negotiable. According to a Walker study, by the year 2020 providing great customer experience and building long-term relationships will be the major differentiators for your business, overtaking price and product features as the key differentiating factors. A relationship becomes strong only with trust and […]

Filed Under: Customer Service, Guest Articles Tagged With: customer relationships, customer retention, Customer Service, customer trust, loyalty, reachability, reachable, small business

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When it comes to marketing your small business, you need to be extremely strategic to ensure that you rise above all the online noise and get the attention you deserve. On way to boost your small business marketing is with the 4 M’s: Message, Market, Method, Money. Let’s dive in and learn more! Marketing is […]

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