There can be a tendency as a small business to feel the need to jump on ALL of the social media platforms and start creating accounts. This is one strategy to get your slice of the social engagement pie. While it’s smart to connect with your customers on social media, biting off more than you […]
How to Build An Online Community
In today’s digital age, building an online community has become an essential strategy for small business owners to connect with their audience, foster engagement, and drive growth. An online community offers a platform for building relationships, sharing knowledge, and creating brand advocates. It can also be a source of revenue with a subscription membership site. […]
8 Video Marketing Ideas to Build Better Relationships
If you want to forge stronger connections with your audience, video is the way to go. In this article, I’m sharing eight creative video marketing ideas to help you build those crucial relationships. From the first hello on your homepage to a warm “thank you” post-purchase, I’ll show how swapping text for video can bring […]
The SmallBizChat Podcast: Business Marketing and SEO with John Jantsch
John Jantsch is a marketing consultant, TEDx speaker bestselling author, and the Duct Tape Marketing founder. He is the creator of the Duct Tape Marketing Consultant Network and the Duct Tape Marketing system, a program that trains small business consultants worldwide. He has written many industry-leading books including Duct Tape Marketing, Duct Tape Selling, The […]
The SmallBizChat Podcast: Get More Productive On Social Media with Stephanie Humphrey – Ep. 004
Stephanie Humphrey is a technology and lifestyle expert and the founder of Til Death Do You Tweet, a company dedicated to teaching parents, students, teachers, and business professionals how to manage their online reputation. She is a nationally syndicated media personality and a frequent technology contributor to Good Morning America and Strahan and Sara. Stephanie […]
How to Handle Sales Inquiries
It’s always a happy day when a potential customer comes to you wanting to learn more about your products or services. The question is: are you prepared to handle sales inquiries when they come your way? Without the proper systems in place, you could miss out on an opportunity to acquire a new customer. This […]
9 Sales Funnels Every Small Business Owner Needs
Marketers and copywriters like to make sales funnels sound complicated, but they don’t have to be. The secret to a great email is being as helpful online as you are in person. Don’t send your prospects junk. Always add value. The moment a subscriber opts into your email list is when they are most interested […]
Social Media Schooling: How to Amp Up Your Online Marketing Efforts
Did you know that there are 4.2 billion active users on social media? That’s around twice as many users as there were just five years ago. The average person spends around 2.5 hours each day on various social media channels. As a small business owner, you can use Facebook and Instagram to build your business […]
Six Reasons Your Business Needs to Be on Social Media
As time rushes past, we are witnessing the world of digital marketing skyrocket into one of the most beneficial assets to a business’s success. The realm of social media has grown exponentially in the last 10 years and is now one of the most fruitful options a business can employ in the marketing world. The […]
How Small Business Owners Can Take Better Advantage of the Internet #SmallBizChat Q&A
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @MaishaWalker. Maisha Walker, is an award-winning 13 year Internet industry veteran and the President of message medium, a New York firm that works […]
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