Marketers and copywriters like to make sales funnels sound complicated, but they don’t have to be. The secret to a great email is being as helpful online as you are in person. Don’t send your prospects junk. Always add value. The moment a subscriber opts into your email list is when they are most interested […]
Social Media Schooling: How to Amp Up Your Online Marketing Efforts
Did you know that there are 4.2 billion active users on social media? That’s around twice as many users as there were just five years ago. The average person spends around 2.5 hours each day on various social media channels. As a small business owner, you can use Facebook and Instagram to build your business […]
Six Reasons Your Business Needs to Be on Social Media
As time rushes past, we are witnessing the world of digital marketing skyrocket into one of the most beneficial assets to a business’s success. The realm of social media has grown exponentially in the last 10 years and is now one of the most fruitful options a business can employ in the marketing world. The […]
The SmallBizChat Podcast: Business Marketing and SEO with John Jantsch
John Jantsch is a marketing consultant, TEDx speaker bestselling author, and the Duct Tape Marketing founder. He is the creator of the Duct Tape Marketing Consultant Network and the Duct Tape Marketing system, a program that trains small business consultants worldwide. He has written many industry-leading books including Duct Tape Marketing, Duct Tape Selling, The […]
How Small Business Owners Can Take Better Advantage of the Internet #SmallBizChat Q&A
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @MaishaWalker. Maisha Walker, is an award-winning 13 year Internet industry veteran and the President of message medium, a New York firm that works […]
The SmallBizChat Podcast: Get More Productive On Social Media with Stephanie Humphrey – Ep. 004
Stephanie Humphrey is a technology and lifestyle expert and the founder of Til Death Do You Tweet, a company dedicated to teaching parents, students, teachers, and business professionals how to manage their online reputation. She is a nationally syndicated media personality and a frequent technology contributor to Good Morning America and Strahan and Sara. Stephanie […]
New Resource Gets Small Business Owners on the Road to Financial Freedom
Carol has had a hard second year in business. She hired a so-called social media expert who promised her that she would boost her sales on Facebook. After six months and $7,000, Carol hadn’t got one customer from Facebook ads. When Carol found out about the strategy outlined in my new eBook, “How to Make […]
Amp Up Your Online Marketing Efforts: Social Media Updates for Facebook, Instagram and Pinterest
Social media has proven to be highly useful for businesses. Facebook, Instagram, and Pinterest, three of the most popular channels thus far, provide businesses with a platform to connect and interact with both their existing and prospective customers. Things are only bound to get better as these key social media channels are working tirelessly to […]
Who’s on #Smallbizchat April 2019
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
Use an Ecommerce Website Builder with Your Facebook Store
In my last post, I made a case for selling your products through your own Facebook store (“How to Sell on Facebook Free: Set Up Your Own Shop”). It’s fast, it’s easy, it’s free and gives you access to one of the world’s biggest marketplaces. All these things still hold true. However, if you want […]
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