Guest Article A primary objective for every small business is growth – stemming either from new customers or from repeat business. Most experts agree that retaining and building loyalty among existing customers is more economical and more beneficial in the long term than recruiting new ones. The two most critical things your small business can […]
How to Become a Brand in Demand
I recently did a live interview on Twitter for the Women Speakers Association on how to become a brand in demand to grow your small business. I thought the information would be helpful to all of you, my loyal blog readers, so here is the complete Q+A from the live conversation. What does it mean […]
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