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You are here: Home / Archives for Melinda Emerson

The SmallBizChat Podcast: Three Habits to Extend Your Life “Peakspan” with Edward Jones

October 22, 2026 By Melinda Emerson Leave a Comment

Your energy, focus, and stamina shape how you lead your business. In this episode of The SmallBizChat, Edward Jones shares why entrepreneurs should prioritize peak span, not just lifespan, through better sleep, nutrition and movement. He discusses eating more protein, reducing ultra-processed carbs and seed oils, building muscle, tracking sleep, and using AI to create […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: AI in business, business longevity, entrepreneurship, health and wellness, pain management, peak performance, practical wellness, sleep and nutrition, small business advice, small business strategies

How to Develop a Spotify Ad Campaign

October 19, 2026 By Melinda Emerson Leave a Comment

If you are looking for another way to reach potential customers beyond Facebook, Instagram, LinkedIn, and Google, it might be time to listen up, literally. Spotify reaches 750+ million monthly active users worldwide, including 300 million Premium subscribers. That means a Spotify campaign potentially gives small businesses access to an enormous global listening audience. Spotify […]

Filed Under: Branding & Marketing, Featured Post, Fix Your Business, Grow Your Business, Sales, Social Media, Starting A Small Business, Women in Business, Your Small Business Tagged With: audio copy, Optimization, sales funnel, social media marketing, spotify ads manager, spotify campaign

The SmallBizChat Podcast: Hit It and Quit It with Tonya Thomas, Saul Cohen, and Garrick C. Francis

October 15, 2026 By Melinda Emerson Leave a Comment

In this episode of The SmallBizChat podcast, Melinda Emerson hosts a panel with Tonya Thomas, Saul Cohen, and Garrick C. Francis for a lively conversation about the tools and ideas that help small businesses keep moving. They share favorite podcasts, business apps, and old school marketing tactics, along with the books that have shaped their […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: business apps, business books, entrepreneurship, expert insights, marketing tips, motivational closing, podcast recommendations, small business advice, Small Business Management

10 Fixes to Get Sales Moving on Your Website

October 12, 2026 By Melinda Emerson Leave a Comment

You’ve invested in a website. You’ve got a logo, great photos, an About page, and maybe even a few testimonials. You post on social media and send people to your site. But there’s one problem: nobody is buying, or at least not enough people are buying. Here’s the issue. Traffic does not automatically turn into […]

Filed Under: 10 Things Lists, Branding & Marketing, Customer Service, Featured Post, Fix Your Business, Grow Your Business, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: boost sales, building a website, call to action, drive traffic, lead capture, sales tools, Value Proposition, website sales, website traffic

The SmallBizChat Podcast: How to Build a Legacy by Design with Garrick C. Francis

October 8, 2026 By Melinda Emerson Leave a Comment

In this episode of The SmallBizChat, Melinda Emerson talks with Garrick C. Francis about building a legacy by design before retirement. They discuss how small business and corporate experience shape a legacy mindset, the move from success to significance, and why legacy goes beyond assets. The conversation covers life events that prompt leaders to rethink […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: business advice, business leadership, entrepreneurship, Founder identity, Intentional legacy, Legacy planning, mentorship, Purpose and impact, Retirement design, small business strategies

Launch Your Holiday Sales NOW! 10 Ways Small Businesses Can Win the Holiday Shopping Season

October 5, 2026 By Melinda Emerson Leave a Comment

If you’re waiting until November to start thinking about holiday sales, you’re already late. The holiday shopping season doesn’t begin when the turkey hits the table. Customers start researching gifts, comparing prices, making wish lists, and watching for deals well before Black Friday. For small business owners, that means October is not “too early.” They […]

Filed Under: 10 Things Lists, Branding & Marketing, Featured Post, Grow Your Business, Leadership, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: Black Friday, gift guide, holiday sales, holiday sales goals, shopping season, VIP customers

The SmallBizChat Podcast: How We Can Truly Take Care of Our Customers with Scott Romesser

October 1, 2026 By Melinda Emerson Leave a Comment

In this episode of The SmallBizChat, Melinda Emerson talks with Scott Romesser about why customer care is central to business growth. They discuss how to create a strong first impression, common service mistakes small businesses make, and why existing customers can become a business’s best marketing channel. Scott shares ways to stand out, support customers […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: business advice, Business Differentiation, business growth, Customer Care, customer experience, Customer Service AI, Feedback Importance, Frontline Empowerment, Marketing Channel, small business mistakes

How to Handle Difficult Customers Without Losing Your Reputation or Your Mind

September 28, 2026 By Melinda Emerson Leave a Comment

Every entrepreneur eventually encounters a difficult customer. Whether it’s someone who demands the impossible, complains about every detail, has unrealistic expectations, or all that stuff, and pays late. Dealing with challenging customers is simply part of doing business. The good news is that difficult customers don’t have to become difficult situations. The key is learning […]

Filed Under: Customer Service, Featured Post, Fix Your Business, Grow Your Business, Leadership, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: conflict, conflict resolution, customer relationships, Customer Service, difficult customers, documentation, healthy business boundaries, team training

The SmallBizChat Podcast: How to Increase Your Business Valuation and Build Wealth with Saul Cohen

September 24, 2026 By Melinda Emerson Leave a Comment

In this episode of The SmallBizChat, Melinda Emerson is joined by Saul Cohen to explore strategies for increasing business valuation. They discuss the differences between an operator and an investor mindset, addressing common revenue misconceptions. The conversation covers key drivers of business valuation, the importance of knowing and tracking key performance indicators, and effective tax […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: Business Valuation, business value mistakes, emotional aspects, investor mindset, key performance indicators, operator mindset, revenue misconceptions, selling a business, small business advice, tax planning

AI, Sourcing, and Social Commerce: 8 Small Business Lessons from Alibaba.com CoCreate 2026

September 22, 2026 By Melinda Emerson Leave a Comment

By: Leyanis Diaz, SmallBizLady Team Disclosure: I attended Alibaba.com CoCreate 2026 as part of a hosted press trip. All opinions and takeaways shared here are my own. Artificial intelligence is no longer something small business owners can afford to watch from the sidelines. That was one of my biggest takeaways from attending Alibaba.com’s CoCreate 2026 […]

Filed Under: AI for business, Branding & Marketing, Cash Flow & Finance, Featured Post, Grow Your Business, Leadership, Sales, Social Media, Starting A Small Business, Technology, Women in Business, Your Small Business Tagged With: AI, Alibaba, cash flow, CoCreate 2026, execution, growth strategy, social commerce, sourcing

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Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
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Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
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Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

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The SmallBizChat Podcast: Three Habits to Extend Your Life “Peakspan” with Edward Jones

Your energy, focus, and stamina shape how you lead your business. In this episode of The SmallBizChat, Edward Jones shares why entrepreneurs should prioritize peak span, not just lifespan, through better sleep, nutrition and movement. He discusses eating more protein, reducing ultra-processed carbs and seed oils, building muscle, tracking sleep, and using AI to create […]

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Recent Posts

  • The SmallBizChat Podcast: Three Habits to Extend Your Life “Peakspan” with Edward Jones
  • How to Develop a Spotify Ad Campaign
  • The SmallBizChat Podcast: Hit It and Quit It with Tonya Thomas, Saul Cohen, and Garrick C. Francis
  • 10 Fixes to Get Sales Moving on Your Website
  • The SmallBizChat Podcast: How to Build a Legacy by Design with Garrick C. Francis

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