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You are here: Home / Archives for Starting A Small Business

How Startup Teams Can Build a Successful Hybrid Workplace

December 14, 2021 By Melinda Emerson Leave a Comment

How Startup Teams Can Build a Successful Hybrid Workplace Featured Image

If your team is seeking work flexibility, ask yourself the following: “Is my team ready for hybrid work?” The way we work has dramatically changed since the start of the pandemic. From temporarily stopping operations to shifting to a remote working model, companies came across many challenges. But, unfortunately, it turned out that lots of […]

Filed Under: Grow Your Business, Starting A Small Business

9 Reasons to Start a Business in 2022

November 22, 2021 By Melinda Emerson Leave a Comment

9 Reasons to Start a Business in 2022 open graph

If you’ve been sitting on a great business idea and hoping to ‘ride out’ the pandemic, then it’s time to stop stalling and go for it – start your business in 2022!  It has been nearly two years since the pandemic began in the United States, and one thing is clear… COVID-19 is not going […]

Filed Under: Become Your Own Boss Tips, Starting A Small Business Tagged With: creating a lean company, e-commerce, launch your business, run your business in 2022, start a business in 2022

How Can Budding Entrepreneurs Build A Successful Ecommerce Business

August 24, 2021 By Melinda Emerson Leave a Comment

How Can Budding Entrepreneurs Build A Successful Ecommerce Business Featured Image

The future of eCommerce looks evergreen with the increasing number of flourishing businesses. Brick and mortar stores are rapidly being supplemented or replaced by online versions of their businesses. And now, they face even stronger competition from eCommerce stores. Global retail eCommerce numbers reflect this sentiment as well. Online retail sales are expected to touch […]

Filed Under: Grow Your Business, Starting A Small Business Tagged With: business promotion, getting started with your eCommerce business, Make Your Business Plan, maximize the Revenue For Your eCommerce Business, successful entrepreneurs

4 Tips Before Starting A Business Solo

June 29, 2021 By Melinda Emerson Leave a Comment

4 Tips Before Starting A Business Solo featured Image

Most small businesses start simple: it involves one or two people who do everything. They create, promote, and ship or deliver products and services by themselves. Most of us don’t start with too much to invest or too many connections to rely on, so it’s understandable if you feel a little intimidated. However, if you’ve […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: before starting a business, connect on social media, Launch Your Small Business, multiple payment methods, starting a small business

5 Reasons Why Now Is the Perfect Time to Start a Business

December 8, 2020 By Melinda Emerson Leave a Comment

5 Reasons Why Now Is the Perfect Time to Start a Business OG

Everything has changed. No company is left untouched by the pandemic. And most of the economy is tanking, which includes massive layoffs and life changes that no one could predict. But these reasons could be the very motivators, and opportunities that make you successful in the venture you have always dreamed of starting.  Here are […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: become a small business owner, how to start a small business, post covid business, start your business, Succeed as your own boss

How to Write a Killer Business Plan in 7 Days

August 20, 2019 By Melinda Emerson Leave a Comment

write a business plan

If you’ve got a business or start-up, a business plan is vital, especially when it comes to securing funding. Investors want something that they can look at and say, “Wow, this is surely going to head somewhere.” Your business plan should serve as a roadmap for explaining your business. Prospective investors should be able to […]

Filed Under: How to Start, Starting A Small Business Tagged With: business plan, How to write a business plan, small business, write a busines plan

Sell More Products Online Using These 3 Online Selling Platforms

October 19, 2020 By Melinda Emerson Leave a Comment

Sell More Products Online Using These 3 Online Selling Platforms Featured Image

Due to coronavirus, we are seeing more and more people taking to selling online to boost their income. We’ve already shared 6 strategies to help you increase online sales. Now we want to talk about how to increase sales of your products beyond your website. Here are three online selling platforms you should be using […]

Filed Under: Grow Your Business, Starting A Small Business Tagged With: eCommerce store owner, etsy business, online selling, online selling platforms, selling on amazon, selling on ebay

5 Powerful Tips to Help You Become a Successful Freelancer

June 29, 2020 By Melinda Emerson 1 Comment

5 Powerful Tips to Help You Become a Successful Freelancer Open Graph

Most small businesses start today as a side hustle first. While some Americans have shifted to independent temporarily, more have shifted to make it their full-time careers.  According to the Freelancing in America Survey, 35 % of U.S. workers are now freelancing. In 2019, 57 million people worked as freelancers. We can see this number […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: freelance opportunities, freelancers, portfolio website builders, self-employed professional, side hustle

20 Top Side Hustle Businesses to Launch in These Uncertain Times

May 4, 2020 By Melinda Emerson Leave a Comment

20 Top Side Hustle Businesses to Launch in These Uncertain Times OPen graph

If you have been laid off or furloughed, you need to earn money right now. You can wait to get a call back from your job, or you can use your skills to generate income elsewhere.  Thanks to the internet and social media marketing, you can make money in side hustle businesses despite what is […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: establish a business, generate income, side hustle, side hustle business, virtual assistant

How to create lead magnets for your small business

August 14, 2018 By Melinda Emerson Leave a Comment

Guest Article Leads magnets are undeniably one of the most efficient and gainful ways to collect contact information from your website. By offering something valuable to potential customers in exchange for their email address or cell phone number, you create a mutually beneficial scenario – making internet users more likely to trust you with their […]

Filed Under: Branding & Marketing, Guest Articles, Starting A Small Business Tagged With: create a lead magnet, generate leads, lead magnet

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We’re proud to be part of the Mediaplanet Empowering Small Business campaign! The COVID-19 pandemic brought hardship and ruin on the nation’s small businesses, but there’s now reason for hope. Learn about the resources, support, and tools available to help your small business bounce back and grow stronger than ever by picking up a copy of the campaign in USA Today and reading it online here.

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

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How to Work with Micro-Influencers

Eighty percent of marketers say influencer marketing is effective, and 89 percent say it works just as well (if not better) than other marketing channels. Seventy-one percent of marketers say the quality of customers and traffic from influencer marketing is better than other sources. This post is part one of a two-part series on how […]

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