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You are here: Home / Archives for Starting A Small Business

Should You Start a Business Right Now?

June 1, 2026 By Melinda Emerson Leave a Comment

For many aspiring entrepreneurs, the answer is No. No one should build something from scratch right now. Over the next 5 years, with so many baby boomers retiring, there’s a lot of business inventory available. Buying an existing business or investing in a franchise is often the faster, more reliable route to cash flow, financial […]

Filed Under: Business Inspiration, Cash Flow & Finance, Featured Post, Grow Your Business, How to Start, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: become a successful entrepreneur, business acquisition, buying a franchise, existing business, invest in a franchise, leadership in business, starting a business

The Owner Absence Test: Can Your Business Run Without You?

May 25, 2026 By Melinda Emerson Leave a Comment

Few questions matter more to a business owner than this one: Can the company continue to operate smoothly if I step away for a period of time? The Owner Absence Test is a practical experiment that answers that question. It exposes single points of failure, uncovers undocumented processes, and reveals whether your team, systems, and […]

Filed Under: Branding & Marketing, Business Inspiration, Featured Post, Fix Your Business, Grow Your Business, Leadership, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: business owner, business systems, maintain business objectives, measure metrics, owner absence

Why Coaches, Consultants, and Speakers Should Think Like Publishers Before Writing a Book

May 18, 2026 By Melinda Emerson Leave a Comment

A book can be the single most powerful tool for a coach, consultant, or speaker to build authority, expand reach, and create new revenue streams. But a book is also a product, a marketing platform, and an operations project. Treating it as an ad hoc creative exercise rather than a business initiative is how promising […]

Filed Under: Branding & Marketing, Featured Post, Grow Your Business, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: book publishing, negotiating book contract, product launch, promotion of book, publishing path, sales and marketing

National Small Business Week: Celebrating the Heart of America

May 4, 2026 By Melinda Emerson Leave a Comment

Each spring, communities across the nation turn their attention to the engines of local prosperity: America’s small businesses. This is National Small Business Week, observed this year from May 3 to 9, spotlighting the entrepreneurs, family-owned shops, freelance professionals, and small professional firms that form the backbone of the U.S. economy. It’s a week to […]

Filed Under: Branding & Marketing, Business Inspiration, Featured Post, Grow Your Business, Side Hustle, Starting A Small Business, Women in Business, Your Small Business Tagged With: celebrate small business, communities, entrepreneurs, family-owned business, Freelance, heart of america, national small business week

Sell More Without Spending More on Ads

May 11, 2026 By Melinda Emerson Leave a Comment

If your first instinct when sales slow down is to spend more on ads, we need to have a real conversation. In this economy, throwing money at marketing without fixing your internal sales systems is one of the fastest ways to burn cash and get frustrated doing it. Costs are up across the board. Digital […]

Filed Under: Branding & Marketing, Featured Post, Grow Your Business, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: consistent communication, digital ads, email marketing, follow-up systems, online real estate, referral program, referrals

The Great Price Increase: How to Raise Prices Without Losing Customers

April 27, 2026 By Melinda Emerson Leave a Comment

Let’s be honest. A lot of us small business owners are afraid to raise prices, yet everyone is raising theirs on you. This is eroding your margins. You need the money, and your work is valuable. But you’re afraid that customers will leave and sales will slow down, but if you do nothing, you might […]

Filed Under: Cash Flow & Finance, Featured Post, Grow Your Business, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: customer pricing, positioning, price increase, raise prices, target audience, value anchoring

Does Your Sales Flywheel Have Friction?

April 20, 2026 By Melinda Emerson Leave a Comment

Most small businesses are still being taught to think in terms of sales funnels. Get attention, generate leads, close the sale, and then start all over again. That model works, but it is incomplete. It treats customers as one-time transactions rather than building long-term relationships. This forces you to constantly chase new leads just to […]

Filed Under: Branding & Marketing, Featured Post, Grow Your Business, Sales, Starting A Small Business, Women in Business, Your Small Business Tagged With: customer attraction, lead generation, referral strategy, revenue engine, sales flywheel, sales funnel, sales loop

Franchise vs Licensing: How to Select The Right Model to Scale Your Small Business

April 13, 2026 By Melinda Emerson Leave a Comment

If you’ve built a successful business and people are starting to ask, “Can I open one of these where I live?” you’re in a powerful position. You’ve proven your concept. You’ve built demand. And now you’re staring at the next big question: How do I scale this business the right way? For many business owners, […]

Filed Under: Branding & Marketing, Featured Post, Franchise, Grow Your Business, Starting A Small Business, Women in Business, Your Small Business Tagged With: business model, franchising, growth model, licensing strategies

Why Personal Branding for Small Business Owners Is a Must in AI Search

April 6, 2026 By Melinda Emerson Leave a Comment

Something fundamental has changed in how people find businesses. Search is no longer just about keywords, websites, and backlinks. Today, discovery is increasingly driven by artificial intelligence. Tools like ChatGPT, Google’s AI Overviews, and voice assistants are reshaping how answers are delivered and, more importantly, who gets recommended. In this new environment, one thing is […]

Filed Under: AI for business, Branding & Marketing, Featured Post, Fix Your Business, Grow Your Business, How to Start, Solopreneurs, Starting A Small Business, Women in Business, Your Small Business Tagged With: AI models, AI search, branding strategy, human behavior patterns, personal branding, SEO

How to Build a Small Business That Lasts 100+ Years

March 30, 2026 By Melinda Emerson Leave a Comment

Most small business owners are focused on survival. Making payroll, closing the next deal, and keeping customers happy this month are real priorities, and they matter. But if you only build for the next quarter, you will never create something that lasts for generations. Enduring businesses are not accidents. They are designed with intention, discipline, […]

Filed Under: Business Inspiration, Featured Post, Fix Your Business, Grow Your Business, How to Start, Leadership, Solopreneurs, Starting A Small Business, Staying Productive, Women in Business, Your Small Business Tagged With: business culture, business longevity, business systems, core ideology, core purpose, goal setting, leadership, small business

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Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

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Should You Start a Business Right Now?

For many aspiring entrepreneurs, the answer is No. No one should build something from scratch right now. Over the next 5 years, with so many baby boomers retiring, there’s a lot of business inventory available. Buying an existing business or investing in a franchise is often the faster, more reliable route to cash flow, financial […]

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Recent Posts

  • Should You Start a Business Right Now?
  • The SmallBizChat Podcast: How to Evaluate an Existing Business to Buy with Andrea Palacio
  • The Owner Absence Test: Can Your Business Run Without You?
  • The SmallBizChat Podcast: Hit It and Quit It with Milton Hunt, Sharif Small and Lorraine Marchand
  • Why Coaches, Consultants, and Speakers Should Think Like Publishers Before Writing a Book

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