Branding is important. Managing your brand offline and online is not a small thing, but if done well, you can reduce your marketing costs and grow your revenues. The more consistent you are with your branding components the more likely someone is to recognize your brand. There are 8 key elements of a small business […]
Thinking Big: How to Make Your Small Business Look as Big as Your Dreams
Small business owners have it tough. It’s hard finding other companies or organizations to partner with if you look like a two-bit operation running out of your basement, regardless of how competent and capable you might be. But big client lists aren’t just the purview of big companies. There are ways to get around this […]
Top 10 Small Business Experts to Follow Online
If you are looking for advice and information to grow your small business, there are people who have made this their life’s work. I am proud to say that most of them are people whose books and blogs I read often. Like me, they are on a mission to end small business failure. Here are […]
How to Be a Successful Mompreneur in Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Ronda Jackson, @designsby_decor. Ronda Jackson, Founder and Chief Workplace Stylist of Decor Interior Design, Inc., is a true American success […]
How to Survive the First Year of Small Business Ownership
Guest Article You’ve taken the leap into the rough waters of small business ownership, beaming with the excitement of a new chapter in your life and the possible success of your idea. However, getting started is only the beginning. The first year of running a small business can be the hardest times any owner will […]
How to Grow an Online Business
Every week as SmallBizLady, I conduct interviews with experts on my online talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Anita Campbell @Smallbiztrends. Anita is the Founder and Publisher of Small Business Trends and has been following trends in small businesses since […]
How to be a Successful Part-time Entrepreneur
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Patrick J. McGinnis, @pjmcginnis. Patrick is a venture capitalist and private equity investor who founded Dirigo Advisors, after a decade on Wall […]
How to Achieve Great Things in Your Small Business
Not long ago, I was watching a golf tournament on television and saw something I had never really noticed before. The leader of the tournament had just hit a beautiful 330-yard drive down the middle of the fairway, and he was preparing to hit his approach shot to the green. As he stood there, discussing […]
How Emotional Intelligence Leads to Stronger Small Business Leadership
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @KevinAllenEI. Kevin Allen is Founder & Chairman of employee engagement company Planet Jockey, which specializes in gamified learning and collaborative mentorship […]
How to Develop a Sustainable Small Business
A small business may need accounting services monthly, office supplies every two weeks, and their AC/HVAC checked twice a year. Generally, how often your service is needed will drive the number of customers you will require to sustain your enterprise. Your first task is to get the word out about who you are and what […]