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You are here: Home / Archives for 15 Things Series

15 Reasons to Start a Business in 2023

January 30, 2023 By Melinda Emerson Leave a Comment

15 Reasons to Start a Business in 2023 Featured Image

At the end of December, I posted a list of my most-read blogs of 2022. Topping the list was this article about 9 reasons to start a business in 2022. I get it! After the downturn that resulted from the pandemic, you want to be sure you are making a calculated decision. And guess what? […]

Filed Under: 15 Things Series, Your Small Business Tagged With: government support for small business, remote work, small business, start a business in 2023, starting a business

15 Ways to Create Highly Effective Landing Pages

April 27, 2020 By Melinda Emerson Leave a Comment

15 Ways to Create Highly Effective Landing Pages Open Graph

In the current pandemic all of us need to develop new ways to sell online. The best way to highlight your services or products online is with landing pages. We’ve all clicked through an interesting ad on Facebook looking for more information only to find yourself on a lame landing page that you abandoned it […]

Filed Under: 15 Things Series, Branding & Marketing Tagged With: build your sign-ups, clear calls to action, conversion goals, effective landing pages, irresistible offer, landing pages, sales funnel

Top 15 Work from Home Apps to Increase Your Productivity

April 13, 2020 By Melinda Emerson Leave a Comment

Top 15 Work from Home Apps to Increase Your Productivity OPEN GRAPH

If you are new to working from home, you need the right tools to maximize your productivity. Whether you’re working solo or as part of a team, technology can help you get more done. Here is my list of the top work from home apps you need to rock your new work from home situation. […]

Filed Under: 15 Things Series, Your Small Business Tagged With: boost productivity, marketing automation software, technology, work from home apps, working from home

15 Mistakes Not To Make In Your Digital Marketing Approach

December 17, 2019 By Melinda Emerson 2 Comments

15 Mistakes Not To Make In Your Digital Marketing Approach Featured Image

Marketing is an essential practice in any organization, and now everything has gone digital, the possibilities are almost endless. Not only is the world of digital marketing exciting, but it is also constantly evolving, and the potential is huge. At the same time, there are mistakes to be avoided at all costs in your digital […]

Filed Under: 15 Things Series, Branding & Marketing Tagged With: analytics, brand voice, digital marketing, digital marketing mistakes, digital marketing strategy, marketing, social media post

15 Ways to Engage an Influencer Brand

December 16, 2019 By Melinda Emerson Leave a Comment

15 Ways to Engage an Influencer Brand Open graph

Do you want to connect with influencers in your industry? Most small businesses do because a positive mention can make or break a new product launch. There are all kinds of influencers. And there are different influencers for different platforms. For example, I have a huge following on my blog and on Twitter and LinkedIn. […]

Filed Under: 15 Things Series, Branding & Marketing Tagged With: bloggers, guest post, influencer marketing, influencers, Millennial influencers, relationship marketing, social media influencers

15 Best Websites for Small Business Owners

March 31, 2014 By Melinda Emerson 1 Comment

One of the main reasons for small business failure is that people have no clue about how hard it is to run a business. While being an entrepreneur can feel like a lonely road, there are several online communities that can help guide you through the journey. Thanks to technology we have access to a […]

Filed Under: 15 Things Series, Become Your Own Boss Tips, Grow Your Business, Technology Tagged With: best small business websites, small business websites

15 Best Apps for Busy Small Business Owners

March 10, 2014 By Melinda Emerson 6 Comments

This month I’m celebrating my 15th Anniversary in business, don’t forget to sign up for your chance to win SmallBizLady’s 15 Days of Giveaways Contest. Today is Part II of my 15 Things Series. Today we’ll discuss best apps for busy small business owners.  As small business owners, we constantly have competing objectives and timelines […]

Filed Under: 15 Things Series, Social Media, Technology Tagged With: small business apps, small business productivity

15 Things About Using Mobile Web Marketing in Your Small Business

March 24, 2014 By Melinda Emerson Leave a Comment

This month I’m celebrating my 15th Anniversary in business, don’t forget to sign up for your chance to win SmallBizLady’s 15 Days of Giveaways Contest.  Today is Part IV of my 15 Things Series. Today we’ll discuss mobile web marketing best practices. There are various forms of mobile web marketing such as text messages, mobile […]

Filed Under: 15 Things Series, Branding & Marketing Tagged With: #15daysofgiveaways, mobile marketing, small business marketing, SMS/text marketing

SmallBizLady Launches 15 Days of Giveaways Contest

February 25, 2014 By Melinda Emerson 1 Comment

This year kicks off my 15th year in business. In 1999, I was 26; I had a laptop, a fax machine and a dream. I started Quintessence Entertainment, Inc. in the basement of my house. It started out as a content development company, and later morphed into a marketing consulting firm Quintessence Group. Today, we […]

Filed Under: 15 Things Series Tagged With: @SmallBizLady celebrates 15 years in business, #15daysofgiveaways, Contest

15 Things About Providing Outstanding Customer Service

March 17, 2014 By Melinda Emerson 1 Comment

This month I’m celebrating my 15th Anniversary in business, don’t forget to sign up for your chance to win SmallBizLady’s 15 Days of Giveaways contest.  Today is Part III of my 15 Things Series. Today we’ll discuss how to stay in business by providing outstanding customer service in your small business.  The real secret to […]

Filed Under: 15 Things Series, Customer Service Tagged With: exceeding expectations, small business customer service

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The SmallBizChat Podcast: Government Contracting with Your Small Business with LaQuan McCarley

LaQuan McCarley is a government contracting expert who provides consulting services to help small businesses start doing business with the federal government. Her firm, Verve Consulting, Inc., provides business development, compliance, proposal management, and certification services for companies interested in doing business with the federal government. Through her 20+ years of experience, she is familiar […]

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