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You are here: Home / Archives for customer experience

The SmallBizChat Podcast: Business Marketing and SEO with John Jantsch

February 4, 2021 By Melinda Emerson Leave a Comment

Business marketing and seo featured image

John Jantsch is a marketing consultant, TEDx speaker bestselling author, and the Duct Tape Marketing founder. He is the creator of the Duct Tape Marketing Consultant Network and the Duct Tape Marketing system, a program that trains small business consultants worldwide. He has written many industry-leading books including Duct Tape Marketing,  Duct Tape Selling, The […]

Filed Under: The SmallBizChat Podcast Tagged With: attracting customers online, customer experience, importance of keywords, invest in SEO, SEO roadmap, small business marketing, social media

12 Things to Boost Your Business in 2021

January 4, 2021 By Melinda Emerson Leave a Comment

12 Things to Boost Your Business in 2021 OG

2021 is finally here. I never was big on resolutions. I think they are a waste of time. Developing a strategic plan for the year and SMART goals is a much more valuable exercise. If I learned anything from last year, it’s that tomorrow is not promised. So, I don’t get excited about the new […]

Filed Under: 12 Things, Grow Your Business Tagged With: customer experience, expand social media, leverage marketing technology, online entrepreneurs, outsource marketing, recession proof your business

December 2019 #SmallBizChat: How to Improve Your Customer Experience in 2020, How to Start an Affiliate Marketing Program, And Tax Planning Moves Before 2020

December 19, 2019 By Melinda Emerson Leave a Comment

December 2019 #SmallBizChat Featured Image

Once a month as SmallBizLady, I conduct interviews with experts on #SmallBizChat LIVE. The show takes place on the 4th Wednesday of every month from 8-9 pm ET and is streamed live on my Facebook fan page, my YouTube channel, and Twitter page.  This is excerpted from my recent December 2019 #SmallBizChat LIVE interview with […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: Affiliate marketing, Customer Excellence at Disney, customer experience, SWOT analysis, tax deductions, tax planning, taxable income

4 Ways to Cultivate Customer Buy-In

October 15, 2019 By Melinda Emerson Leave a Comment

4 Ways to Cultivate Customer Buy-In OG

Brand loyalty is the elusive elixir that fuels commerce. Sure, you might get someone to buy your product while it’s on special offer, but opening the door to repeat purchases and loyalty to your products is another thing altogether. This post will explain what your brand can do to improve customer buy-in from the very […]

Filed Under: Customer Service, Grow Your Business Tagged With: brand, brand loyalty, customer experience, Customer satisfaction, customer service in small business, customers, customers loyalty, introductory offer, loyalty

Things I Learned Attending Marketing School

October 21, 2019 By Melinda Emerson Leave a Comment

Things I Learned Attending MarketingProf’s Marketing School - Featured Image OG

I have been a fan of MarketingProfs for as long as I’ve been the SmallBizLady. Last week, they finally brought their Annual B2B Forum close enough to Philadelphia for me to pop in and check it out. There was so much valuable content I felt like I went to marketing school.  Now, I must admit, […]

Filed Under: Branding & Marketing, Your Small Business Tagged With: customer experience, expert marketer, Mark Schaefer, marketing, marketing rebellion, marketing school, small business marketing strategy

The SmallBizChat Podcast: Disrupt Your Competition Through Customer Amazement with Shep Hyken – Ep. 002

October 9, 2019 By Melinda Emerson Leave a Comment

the smallbizchat podcast - Disrupt Your Competition Through Customer Amazement with Shep Hyken

Shep Hyken is a Customer Service and Experience Expert and the Chief Amazement Officer at Shepard Presentations. He has presented keynote speeches and organization presentations for dozens of well-known companies including Energizer, Applebee’s, American Express, American Red Cross, and Georgia Oilman’s Association to help them build loyal relationships with their customers as well as their […]

Filed Under: The SmallBizChat Podcast Tagged With: customer experience, Customer Service, customer service excellence, melinda emerson, Shep Hyken, smallbizlady, the smallbizchat podcast

7 Ways to Love Your Customers

February 11, 2019 By Melinda Emerson Leave a Comment

love your customers

February is the Love month, but not just for couples. All power rests within the hands of your customers. They can choose your brand or go with your competitor. Use this month to show your customers how much you appreciate them. It’s something you need to do not just around Valentine’s Day, but all year […]

Filed Under: Customer Service, Your Small Business Tagged With: customer appreciation, customer attraction, customer experience, customer feedback, customer retention, keep customers

How Small Businesses Can Increase Their Level of Service

January 29, 2015 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @MichelFalcon – Michel Falcon is a customer and employee experience coach and professionally represented keynote speaker. He works with organizations who aspire to […]

Filed Under: Customer Service, Q & A Interview, SmallBizChat Tagged With: @MichelFalcon, customer experience, Michel Falcon, small business customer service

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The SmallBizChat Podcast: Boost Your Small Business Cash Flow with Eliot Buchanan

Eliot Buchanan is the Co-Founder of Plastiq, a company that helps small businesses send and receive payments via credit card or cash for any expense. His strategic vision and innovative business model have helped thousands of companies receive billions of dollars in payments, many in cash where credit cards are not accepted. Originally from Canada, […]

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