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You are here: Home / Archives for influencer marketing

7 Ways in Which an Influencer can Increase Your Brand Awareness

December 28, 2021 By Melinda Emerson Leave a Comment

7 Ways in Which an Influencer can Increase Your Brand Awareness Featured Image

What is Brand Awareness? Brand awareness is the degree of familiarity that your brand enjoys among your target audience. Let’s say your brand is associated with e-commerce. When your target audience wants to buy something online, would your brand be at the top of their mind? If yes, then your efforts to grow your brand […]

Filed Under: Fix Your Business, Grow Your Business, Uncategorized Tagged With: boost your brand awareness, Brand Awareness, build brand awareness, influencer marketing, partnering with an influencer, strong influencer marketing campaign

September 2021 #Smallbizchat: Get Starting with a CBD Business

September 16, 2021 By Melinda Emerson Leave a Comment

September 2021 #Smallbizchat_ Get Starting with a CBD Business OG

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Filed Under: SmallBizChat, SmallBizChat Live+ Tagged With: business owner, cannabis industry, CBD Industry, holistic marketing, influencer marketing

The SmallBizChat Podcast: Building Relationships & Leveraging LinkedIn Connections with Kelvin Joseph



June 11, 2020 By Melinda Emerson Leave a Comment

Building Relationships & Leveraging LinkedIn Connections with Kelvin Joseph
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Recognized by Inc. Magazine on their Top 30 Entrepreneurs Under 30 list, Kelvin Joseph is a B2B strategist, marketing consultant, CEO of Kool Kel Marketing, and the owner of Samanta Shoes. Kelvin is also an American Advertising Federation Trendsetter, a LinkedIn B2B Marketing Influencer, and an expert in the arena of sports marketing. Before his […]

Filed Under: The SmallBizChat Podcast Tagged With: authenticity, event marketing, influencer marketing, LinkedIn connections, professional brand, small business owner, the power of social selling

15 Ways to Engage an Influencer Brand

December 16, 2019 By Melinda Emerson Leave a Comment

15 Ways to Engage an Influencer Brand Open graph

Do you want to connect with influencers in your industry? Most small businesses do because a positive mention can make or break a new product launch. There are all kinds of influencers. And there are different influencers for different platforms. For example, I have a huge following on my blog and on Twitter and LinkedIn. […]

Filed Under: 15 Things Series, Branding & Marketing Tagged With: bloggers, guest post, influencer marketing, influencers, Millennial influencers, relationship marketing, social media influencers

Be SEEN in 2019: Social Media, Personal Branding & Making Money at Tradeshows & Live Events

February 21, 2019 By Melinda Emerson Leave a Comment

This week on #Smallbizchat LIVE, our show featured three guests: Designing a Powerful Social Media Plan for 2019 with Alex Romanovich, @alexromanovich, How to Make Money with Tradeshows & Live Events with Dianna Geairn, @iSalesGirl, and How to Grow Sales and  Your Business By Being a Celebrity CEO with Ramon Ray, @RamonRay. I pulled three […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media Tagged With: attract the millennial customer, Attracting Millenials, influencer marketing, live events, personal branding, social media, tradeshows

Relationship Marketing For Your Small Business

November 15, 2018 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Pam Perry @pamperry.  Pam is an award-winning communications professional. She teaches and mentors authors, speakers, and entrepreneurs on how to build […]

Filed Under: Branding & Marketing, Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @pamperry, influencer marketing, relationship marketing, SmallBizChat

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The SmallBizChat Podcast: How to Put Happiness Before Hustle with Donna Maria

Donna Maria is a certified entrepreneur mentor, attorney, podcaster, and author. After working as an attorney, she launched the Indie Business Network, a coaching, mentoring, and training company serving American maker entrepreneurs. In her new role as the Lifestyle CEO, Donna mentors entrepreneurs. She trains business owners to design and build a solid business platform […]

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