We all know there’s nothing more damaging to a brand or company than a PR disaster. While PR mishaps can vary in damage done, being prepared to handle the media can help to prevent or mitigate potentially detrimental exposure. If your company has already committed a PR faux pas, the good news is that it’s […]
How to Get PR for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with James Oliver, Jr, Owner, WeMontage (@WeMontage). James Oliver, Jr. is co-founder of the world’s cutest twins, and CEO of WeMontage.com, the world’s only website […]
How to Master, Manage and Communicate Your Message
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @kimydavis. Kim Y. Davis is a Houston-based journalist, speaker and consultant. She writes and produces print, online and video content for […]
PR for Newbie Entrepreneurs
Each week as @Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This post is excerpted from my #SmallBizChat interview with @ElenaVerlee Heralded as “The Passionate Publicist,” Elena Verlee can help even the most ordinary business become well-known and sought after through the power of publicity. Elena delivers high-impact, low […]
The Perfect PR Pitch For Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed. on Twitter from 8-9pm ET. This is excerpted from my recent interview with @PRSarahEvans. Sarah is a public relations and new media strategist at @SevansStrategy. Sarah has worked extensively in the non-for-profit, higher education and […]