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You are here: Home / Archives for PR

5 Small Business PR Tips for Dealing with the Media

June 25, 2019 By Melinda Emerson Leave a Comment

small business PR tips

We all know there’s nothing more damaging to a brand or company than a PR disaster. While PR mishaps can vary in damage done, being prepared to handle the media can help to prevent or mitigate potentially detrimental exposure. If your company has already committed a PR faux pas, the good news is that it’s […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: business pr, PR, PR tips, Public Relations, small business pr, small business public relations

PR for Newbie Entrepreneurs

August 12, 2010 By Melinda Emerson 1 Comment

Each week as @Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This post is excerpted from my #SmallBizChat interview with @ElenaVerlee Heralded as “The Passionate Publicist,” Elena Verlee can help even the most ordinary business become well-known and sought after through the power of publicity. Elena delivers high-impact, low […]

Filed Under: SmallBizChat Tagged With: Elena Verlee, entrepreneur, melinda emerson, PR, Public Relations, publicity, small business, SmallBizChat, smallbizlady, start a business

How to Get Free Publicity for Your Small Business

May 6, 2010 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed. on Twitter from 8-9pm ET. This is excerpted from my recent interview with @JillLublin on How to Get Free Publicity for your Business. Jill Lublin the author of the new best selling book – Get […]

Filed Under: Branding & Marketing, SmallBizChat Tagged With: free PR, Jill Lublin, PR, PR for business, PR tips, publicity, small business tips, smallbizlady

How to Get New Customers Part II

April 3, 2012 By Melinda Emerson 7 Comments

There are numerous ways of getting new customers but not all methods are applicable to all businesses. I also need to remind you that getting repeat business from your existing customers is far easier than attracting new customers, but it is important to have a strategy for getting new customers in the door. In Part […]

Filed Under: Branding & Marketing, Grow Your Business, Melinda Emerson @SmallBizLady, Starting A Small Business Tagged With: build a prospect list, create value, incentives, melinda emerson, PR, small business, social media, Start advertising

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So, you want to own your own business, but that doesn’t mean you have to start from scratch! When you buy an existing business, you can make your dream of business ownership come true AND enjoy the following benefits:  Reduced startup time Established brand Existing customers Better survival rate Easier to get financing In this […]

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