Whatever business you’re doing today, a considerable number of your potential customers use search engines. They use them to find the right businesses to provide solutions to their problems. How would you rate your visibility on search engines? Does your business appear for the right search terms? If it doesn’t, you’ve been losing many potential […]
Why Link Diversity Should Be Your Primary SEO Concern
Guest Article Every discussion about Google rankings and SEO involves backlinks someway. Why? Because these are one of the major ranking factors in most of the search engines, Google specifically. If we look at SEO Power Suite, Search Metrics, and Backlinko’s research insights, inbound links are there in the ranking factors list besides content and […]
Three tips for using web analytics tools
Sponsored Post Business owners need data to scale. We need it for inspiring stats about the growth of certain industries. We need it to deepen our relationships with our customers, to figure out what works for them and what doesn’t. Perhaps the need for data is what drives so many of my Google Digital Coach […]
7 Ways to Drive Organic Search Traffic to Your Small Business Website
With Google changing the algorithm frequently and keyword changing every 4-6 weeks depending on what you sell, it’s a cutthroat world when it comes to climbing to page one of search results these days. Your small business is competing with bigger brands with deeper pockets who can afford major SEO budgets. The big boys spend […]
7 Local Link Building Tips
By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]
How to Hire an SEO Firm for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Cody Jensen, @searchbloom. Cody is the founder of Searchbloom, a Utah-based search engine optimization (SEO). Cody began his career working for […]
3 SEO Tactics Could Get You Kicked Out of Google
Guest Article Ever dabbled in SEO before? You know, Search Engine Optimization? It’s a way to use content to try to get more organic traffic from search engines like Google. If you have, you might have experience with the spectrum that is everything you can do to allegedly help your site rise in the search […]
8 Traffic-Driving SEO Tips
The secret to getting more visitors (and customers) on your website is knowing how to attract them. That, my friends, is what Search Engine Optimization — also called SEO — is all about. But don’t despair! You don’t have to be a technological whiz kid to be able to make SEO work for your small […]
What You Need to Know About SEO as a Small Business Owner
Guest Article If you’re a business owner ready to make a big splash in the online world, then you need to know a thing or two about SEO. Maybe you already know that SEO is good for your website because it can get your business more leads. But there’s a few key details you need […]
Understanding the Basics of Search Engine Optimization
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @bskogrand. Brant Skogrand, APR, MBC, is the chief communications officer of Skogrand PR Solutions, a public relations, social media and search engine […]