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Optimize Your Website to Win, Grow, and Retain Customers

October 13, 2020 By Melinda Emerson Leave a Comment

Optimize Your Website to Win, Grow, and Retain Customers OG

The coronavirus was the crisis that none of us asked for. It threw many small businesses directly under the bus and rattled the foundations of prior pathways to success. COVID upended entire economies, industries, supply chains, consumer behaviors and finances in ways that prevented a return to ‘business-as-usual’ and life as it was once known. […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: email marketing, multi-device friendly, optimizing your website, social proof, user experience, Web analytics, website

How to Improve Your Site’s User Experience and Boost Conversions

March 10, 2020 By Melinda Emerson Leave a Comment

How to Improve Your Site’s User Experience and Boost Conversions Featured Image

Studies have shown that 55% of consumers spend around 15 seconds on a website before they decide to click away. Why? Well, because people have options. With just under 200 million active websites, if your potential customer doesn’t get what they’re looking for on your site, they can easily turn to any one of your […]

Filed Under: Grow Your Business, Your Small Business Tagged With: call to action, conversion rates, landing pages, user experience, website, website design

What You Need to Know About SEO for Your Business Website

August 15, 2019 By Melinda Emerson Leave a Comment

SEO for your business website

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Akilah Thompkins, @girlgetvisible. Akilah is the owner of Girl Get Visible, Author of My SEO Workbook and the host of the […]

Filed Under: Branding & Marketing, SmallBizChat Tagged With: business website, Google ranking, keywords, search engine optimization, SEO, small business, website

10 Ways to Turn Your Website into a Money-Maker

March 28, 2017 By Melinda Emerson Leave a Comment

Guest Article Modern websites are a prime opportunity for making money, especially now that tools like WordPress, Tumblr and BlogSpot make it so easy for people to set one up. All you have to do is turn your ideas and experience into money. To make a good living online, you need to have a combination […]

Filed Under: Grow Your Business, Guest Articles Tagged With: make money with website, marketing with website, website

How to Build Your Business Website in Seven Days

July 12, 2016 By Melinda Emerson Leave a Comment

Sponsored Post One of the things that should be at the top of your to-do list when starting a business is getting a professional-looking website up and running. It might seem like an overwhelming task, but we can break down everything you need to do in just seven days (and even then, it’ll take just […]

Filed Under: Branding & Marketing, Featured Post, Your Small Business Tagged With: build your business, website

The New SEO for Small Business Owners – QA with Chris Bennett

September 1, 2011 By Melinda Emerson 8 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Chris Bennett @chrisebennett, the CEO of Central. Chris and his Co-Founders created website builder so small business owners all over the world can build their […]

Filed Under: Branding & Marketing, SmallBizChat Tagged With: online marketing, SEO, website

Website Design Basics for Start-up Businesses

December 3, 2009 By Melinda Emerson 8 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with Yiana Palacios @designleap on Twitter.  She is Founder and CEO of Design Leap. She specializes in graphic design and website design. Her […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media, Starting A Small Business Tagged With: common mistakes designing website, Design leap, designing marketing materials, graphic design, melinda emerson, SmallBizChat, smallbizlady, start-up businesses, website, website design, Yiana Palacios

5 Tips to Help Your Website to Load Faster

March 27, 2012 By Melinda Emerson 6 Comments

In building our website, oftentimes, we’d like to put as much content in it to make it informative. It is for promotion. It’s also to get people engaged in what your business is all about. The more detailed the better. One striking factor of a good website is having a good design together with a […]

Filed Under: Melinda Emerson @SmallBizLady Tagged With: cache out, help your website, Jessica Francisco, pop-up pages, slow loading, website

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  Brian Johnson is the CEO of Main & Johnson, a business consulting and coaching company based in Charlotte, NC, aimed at seeing small and medium-sized businesses thrive, not just survive. Main & Johnson partners with business owners to bridge the gap between what success they had and the success they seek. Brian and his […]

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