I have recently been exposed to too many instances of sales calls that are inappropriate and ineffective to actually make a sale. Social media networks such as LinkedIn, Twitter and Facebook are great for making the initial connection, but if you do not take the time to interact and actually build a relationship with your […]
How to Develop a Marketing Budget for Your Small Business
Developing a marketing budget might be the last thing you want to deal with in your business, but it is necessary. Your current stage of business will impact how much you’ll need to spend on brand awareness and outreach. In general, expect to spend more when you’re in the start-up phase than once you’re up […]
10 E-commerce Strategies to Weather an Economic Downturn
According to Bloomberg’s December 2022 survey, economists say there is a 70 percent chance that the US will experience a recession in 2023. As a small business coach, the first thing I need to tell you is DON’T PANIC! The economy regularly cycles through highs and lows, and if you are prepared, you’ll weather the […]
10 Bible Verses Every Small Business Owner Needs for 2023
2023 is another opportunity to grow your business and glorify the Lord. If you have been following this blog for a long time, you know that every year on Martin Luther King Day, I publish the bible verses I believe every small business owner needs for the new year. God’s words will lend strength on […]
10 Tips to Creating an Effective Content Calendar
A content calendar is an easy way to preserve your most scarce resource as a business owner: your time. It is an effective tool for coordinating content creation and helps you manage your weekly workload into clear, manageable assignments. The key is to create content ahead of time to give yourself time to do it […]
10 Bible Verses Small Business Owners Needs to Know for 2021
My theme for this year is, “It’s a New Year, Time to Renew Your Faith.” Last year, and so far this year, life has thrown us all some curveballs and some direct hits. Loved ones lost, businesses destroyed, finances stressed; it’s been a really tough time for some. As if entrepreneurship isn’t lonely enough, then […]
10 Bible Verses Small Business Owners Need For 2020
Happy 2020 my faithful readers. On this MLK Day, oh taste and see what God has in store for you in this new year. I am blessed that this is the 10th year that I have published a blog post on business bible verses. When you carry God in your heart, how can you be […]
10 Bible Verses Every Small Business Owner Needs for 2019
2019 is a new year to be grateful in the Lord and have faith. Despite how things currently are in your life, in the economy or in your business, teach yourself to say, “I trust you, Jesus.” Know that any tough situation is temporary. When you are facing challenges, double down on prayer and meditation. […]
10 Bible Verses Every Small Business Owner Needs for 2018
God put it on my heart to talk about hope for business owners in 2018. Hope is the foundation of our faith in God. This is lonely road that we walk as entrepreneurs. There’s a lot of hard work, fear, anxiety, excitement, and then you get to rinse and repeat all those emotions again and again. But […]
11 Bible Verses Small Business Owners Need in 2011
Each year, I pick a bible verse as my theme for the year. This year I did not choose a verse, but a saying that a coaching client shared with me. “Either I win or I learn, but with God’s help I never lose”. I loved that, and I was so touched by what this […]
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