Three tips for using web analytics tools

Sponsored Post Business owners need data to scale. We need it for inspiring stats about the growth of certain industries. We need it to deepen our relationships with our customers, to figure out what works for them and what doesn’t. Perhaps the need for data is what drives so many of my Google Digital Coach […]

Small Businesses Are Not Exempt from Cyber Attacks

Cyber safety is within your grasp. More than 60 percent of business-related cyber attacks happen to small business owners! This doesn’t mean that you need to hire ex-Navy SEALs to protect your organization. However, it does demand more vigilance on your part when it comes to protecting your own — and especially your customers’ — […]

5 Tech Trends Every Small Business Needs To Follow

­­Guest Article Technology is the future of business. There is absolutely no doubt that the next five years or so will bring big changes in technological trends that will shape the way people buy and sell, and subsequently, how and where entrepreneurs do business. Whether you are thinking about business applications or marketing methods, it […]

Getting the Most Out of Webinars Without Sitting Through Them

Guest Post Have you ever registered for a webinar but then never followed through on participating? You are not alone. Most publicly available stats suggest that only about half of webinar registrants end up following through and logging-in. I doubt this is for lack of interest, it’s all about time. As busy professionals, we all […]

7 Ways to Drive Organic Search Traffic to Your Small Business Website

With Google changing the algorithm frequently and keyword changing every 4-6 weeks depending on what you sell, it’s a cutthroat world when it comes to climbing to page one of search results these days. Your small business is competing with bigger brands with deeper pockets who can afford major SEO budgets. The big boys spend […]

How to Make a Data Protection Plan in 3 Simple Steps

Sponsored Post If somebody walked into your small business and asked you where your data lives, what would you answer? What if they asked you to explain how you protect it and what you’d do to reconstruct your data? In today’s threat environment, these are the types of questions a small business owner should be […]

10 Online Tools to Improve Your Sales Process

Today is Part 2 of my blog series on, In Part 1, we discussed How to Hire a Salesperson. Today we’ll discuss how to leverage technology to improve your sales process. Every company aims to increase its revenue by increasing the sales. The best hunters study their prey, (Oops, I mean target customers) in business […]