In this episode of The SmallBizChat, Melinda Emerson is joined by Saul Cohen to explore strategies for increasing business valuation. They discuss the differences between an operator and an investor mindset, addressing common revenue misconceptions. The conversation covers key drivers of business valuation, the importance of knowing and tracking key performance indicators, and effective tax […]
What KPIs Should You Track In Your Small Business?
Running a small business successfully requires more than intuition—it demands tracking performance metrics that guide decision-making. Key Performance Indicators (KPIs) provide measurable insights into your business operations, helping you optimize lead generation, marketing campaigns, and sales strategies. By focusing on the right KPIs, small business owners can identify strengths, pinpoint inefficiencies, and increase profitability. This […]