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You are here: Home / Archives for Customer Service

6 Creative Ways to Increase Customer Engagement

July 9, 2019 By Melinda Emerson Leave a Comment

Customer Engagement

Regardless of the industry, it’s been widely touted that customer acquisition costs are always higher than customer retention costs. What I’m trying to say is that holding on to your existing customers isn’t just easier, it’s also more economical. Sounds like a good business idea to work on improving customer engagement and loyalty, doesn’t it? […]

Filed Under: Customer Service, Grow Your Business, Guest Articles Tagged With: customer engagement, customer loyalty, customer retention, Customer Service, small business

3 Ways Being Reachable Improves Customer Trust

April 30, 2019 By Melinda Emerson Leave a Comment

customer trust

In this hyper-connected and competitive environment, keeping your customers satisfied is non-negotiable. According to a Walker study, by the year 2020 providing great customer experience and building long-term relationships will be the major differentiators for your business, overtaking price and product features as the key differentiating factors. A relationship becomes strong only with trust and […]

Filed Under: Customer Service, Guest Articles Tagged With: customer relationships, customer retention, Customer Service, customer trust, loyalty, reachability, reachable, small business

How to Get Testimonials From (Almost) All Your Clients

April 9, 2019 By Melinda Emerson Leave a Comment

how to get testimonials

Testimonials are the lifeblood of a small business. In fact, 86 percent of consumers read reviews for a local business, and 57 percent of consumers will only use a business if it has 4+ stars. When I first started out as a mortgage broker, I thought that if I was patient and delivered exceptional customer […]

Filed Under: Customer Service, Guest Articles Tagged With: client testimonials, customer reviews, feedback, How to Get Testimonials, how to request for a testimonial, reviews, testimonials

7 Ways to Love Your Customers

February 11, 2019 By Melinda Emerson Leave a Comment

love your customers

February is the Love month, but not just for couples. All power rests within the hands of your customers. They can choose your brand or go with your competitor. Use this month to show your customers how much you appreciate them. It’s something you need to do not just around Valentine’s Day, but all year […]

Filed Under: Customer Service, Your Small Business Tagged With: customer appreciation, customer attraction, customer experience, customer feedback, customer retention, keep customers

How to Price a Product or Service

December 10, 2018 By Melinda Emerson Leave a Comment

Pricing is one of the biggest challenges for small business owners. When people decided to do business with you it’s typically based on six factors: like, know and trust and is your product or service cheaper, better or faster. If you ask people to pay too much for your product or service and they could […]

Filed Under: Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, Your Small Business

How To Win and Keep Customers with 4 Easy Communication Tips

December 11, 2018 By Melinda Emerson Leave a Comment

Guest Article I want you to think about the last time you patronized a small business. Maybe you bought a cup of coffee at the corner coffee shop. Perhaps you used a local moving company, or went food shopping at your favorite food co-op. Now, I want you to think about it: why did you […]

Filed Under: Customer Service, Featured Post, Guest Articles, Your Small Business Tagged With: communication tips, customer communication, Customer Service, win and keep customers

How to provide multilingual customer service

August 28, 2018 By Melinda Emerson Leave a Comment

Guest Article When you think of customer support, is having customer service agents who speak English enough for international success? Of course, not! If you want your products to be known worldwide, you need to make yourself understood by different nationalities. English might be the most used language right now, but it is not enough […]

Filed Under: Customer Service, Guest Articles Tagged With: Customer Service, multilingual customer service

How to Create Raving Fans in your Small Business

March 29, 2018 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Tom Jackobs, who has been an entrepreneur for over 30 years. He has started, purchased, closed, and sold businesses.  Tom’s […]

Filed Under: Customer Service, Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat Tagged With: business culture, Customer Service, raving fans, SmallBizChat

How to Handle Unhappy Customers in Your Small Business

May 15, 2017 By Melinda Emerson 1 Comment

Sometimes you just want to hang up. Unhappy customers are part of running a small business. No matter how pleasant your personality or your service delivery someone will eventually criticize your product, staff, packaging, or even your response to their complaint. So how do you respond to unhappy customers in your small business? Part of […]

Filed Under: Customer Service Tagged With: unhappy customers

How to Use CRM to Really Connect With Your Customers

August 16, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Customer relationships are at the core of your business. When you nurture relationships with your customers, you help them connect with your brand. By leveraging a customer relationship management (CRM) solution, you can stay connected with your customers on a deeper level, increasing the chances that you will keep them as customers for […]

Filed Under: Customer Service, Featured Post, Your Small Business Tagged With: @insightlyapp, CRM

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#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

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