“Great marketing makes sales unnecessary.” – Melinda Emerson
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This week on SmallBizChat Podcast:
- Great marketing creates a compelling offer and message that resonates with the target audience, making traditional hard selling tactics less necessary.
- A successful marketing strategy should utilize multichannel funnels, including social media, website, and paid ads, to generate a steady flow of leads.
- Having a clear and unique value proposition is essential to distinguish your product or service and attract customers organically, aligning their needs with your solutions.
Resources Mentioned:
- Brand in Demand Group Coaching Program – https://smallbizladyuniversity.com/brandindemand-groupcoaching
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