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You are here: Home / The SmallBizChat Podcast / The SmallBizChat Podcast: Embracing the Digital Pivot with Tekoa Hash

The SmallBizChat Podcast: Embracing the Digital Pivot with Tekoa Hash

March 18, 2021 By Melinda Emerson Leave a Comment

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Embracing the Digital Pivot with Tekoa Hash 1200 x 1200

Tekoa Hash is a Creative Director and Change Agent for beauty creatives. Using her 25 years of experience as a makeup artist and dot connector in the entertainment, beauty, and sports industry, she pivoted her career and became the Founding Partner of the Teknique Agency, a beauty and lifestyle talent management firm. They have worked with countless brands and media outlets including MTV, BET, VH1, Disney, Chick-Fil-A, and Walmart. Tekota has also served as the Glam Coordinator on Love & Hip Hop. Her passion is to give other artists the platform that took her many years to create by connecting them to powerhouses in the industry.

Today, Tekoa shares her journey from a top professional makeup artist to creating one of the top beauty and lifestyle talent management agencies in the business. She reveals how she works with leading artists to connect them with the right people in TV and film. She shares how the pandemic changed her business from having multiple artists working on many shows to production shutdowns and how she navigated the company through it. She shares her top suggestions for pivoting your business to the digital platform and how she took a face-to-face, hands-on business to a digital format. She also shares how you can avoid burnout, how she stays motivated, and what’s next for her company.

“It’s really, really understanding who your core audience is. Really figuring out and being really authentic with you are, not the fluff.” – Tekoa Hash

Listen to the podcast below:

https://media.blubrry.com/thesmallbizchatpodcast/sayob-mp3s.s3.amazonaws.com/20221027040453/089-SBC-Tekoa-Hash-Final-copy.mp3

 

tekoa hash quote

This week on SmallBizChat Podcast:

  • How Tekoa went from high-end makeup artist to running one of the top beauty creative agencies in the industry
  • How Tekoa’s business works to book beauty creatives in TV and film
  • The effect the pandemic had on Tekoa’s business and how she navigated through it
  • Top suggestions for embracing a digital pivot for your business
  • How to avoid burnout
  • What keeps Tekoa motivated and inspired
  • What’s next for the Teknique Agency

Connect with Tekoa Hash:

  • The Teknique Group
  • The Teknique Group on LinkedIn
  • The Teknique Group on Instagram
  • The Teknique Group on Facebook
  • The Teknique Group on Twitter
  • Tekoa Hash on LinkedIn
  • Tekoa Hash on Instagram
  • Tekoa Hash on Facebook
  • Tekoa Hash on Twitter

Get More!

Want to hear more episodes of The SmallBiz Chat Podcast? Subscribe on your favorite platform so you never miss an episode!

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Filed Under: The SmallBizChat Podcast Tagged With: digital format, digital pivot, digital transformation, pivot your small business, pivoting your business

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About Melinda Emerson

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social selling, and online marketing strategy. As CEO of Quintessence Group, her Philadelphia-based marketing consulting firm serves Fortune 500 brands that target the small business market. Clients include Amazon, Adobe, Verizon, VISA, Google, FedEx, Chase, American Express, The Hartford, and Pitney Bowes. She also has an online school, www.smallbizladyuniversity.com, that teaches people online marketing and how to start and grow a successful small business and publishes a blog SucceedAsYourOwnBoss.com. Her advice is widely read, reaching more than 3 million entrepreneurs each week online. She hosts The Smallbizchat Podcast and is the bestselling author of Become Your Own Boss in 12 Months, Revised and Expanded, and Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

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