Today is Part 2 of my blog series on, In Part 1, we discussed How to Hire a Salesperson. Today we’ll discuss how to leverage technology to improve your sales process.
Every company aims to increase its revenue by increasing the sales. The best hunters study their prey, (Oops, I mean target customers) in business we call this having an organized sales process. With a rise in the competition online and otherwise, it has becoming increasingly difficult for small businesses to gain more customers. To make more sales, firms need to make the best and efficient use of technology and manpower. Here are 10 online tools your business can use to improve your sales process:
1. Insightly CRM Software
Insightly gives you everything you need to make your customers feel special. You can use it to stay on top of your sales processes at every step ‐ from initial lead management and customer communication, through reporting, invoicing and customer payment.
- It automates all the sales related activities and increases the productivity of sales team.
- It can capture the leads and assign them to the sales staff as per their territory.
- It helps in managing the customers by tracking the purchase history, payments and establishing effective loyalty programs.
Clickdesk enables your business website with the live video and live chat which helps to boost the sales process. This software helps increase sales, conversions and retention. Live chat plays a vital role in converting the potential buyers into buyers as it gives a chance to discuss the needs of the customers while gaining their trust. Research conducted by Shopify, revealed that chatting customers were 3 times more likely to become return shoppers and even placed large orders.
- The co-browsing feature allows agents to check the pages viewed by the customers which help the agents to guide them through the website.
- Offers seamless integrations with the apps and CMS you already use to run your business.
- Agents can share the files with the customers with the help of the chat window.
- It also provides the analytics of the customer feedback, which helps to measure success.
SalesLoft is software that shortens the sales cycles and helps in dealing with bulk volumes of data to get you to the right decision maker. It creates a simple but effective path for converting prospects into appointments.
- Salesloft sales dialer integrates email as well as phone conversations into one platform and automates sales dialing to increase productivity.
- It helps in creating the email templates and tracks their response.
- It claims to increase qualified leads and appointments by a whopping 300%.
KiteDesk provides smart sales prospecting software for growth organizations. Business owners and salespeople dramatically decrease the time it takes to find their target customers with good contact information.
- KiteDesk is the first lead generation system to combine an on-demand Prospecting Toolbar, Chrome Extension and WebApp
- It allows you to define the criteria of your target customer and generates lists with contact information in just seconds.
- Reduces your sales planning and research time and allows you to get right to selling
Salestools.io helps in improving the sales by making it easier to acquire leads from Linkedin and monitors the mentions on Linkedin.
- It is user-friendly as it takes only a single click to get the leads from Linkedin into the excel sheet with the help of the Salestools Extractor.
- It helps to check the newsfeed on Linkedin and users can add important words in the Salestools newsfeed watch and it searches and automatically saves the mention that have the designated keywords.
6. LinkedIn Sales Navigator
LinkedIn Sales Navigator increases social selling by contacting the right prospects and building trusted relationships with them.
- It does smarter sales prospecting and provides leads, customized to meet the needs of the business.
- It helps to focus on target accounts and provides insights to improve the sales workflow.
- It also gives details about the people who have viewed the profile and helps to reach out to them.
Toutapp is the one-stop solution for getting and retaining more customers.
- It is very effective in tracking all sales communication as it gives all the details of the prospects interaction with the company.
- Provides different templates for various types of interactions with customers
- It schedules the meetings and sets reminders for important tasks.
- It generates the prioritized the sales workflow to make the best use of time while addressing priority tasks.
Brandboom is a B2B Ecommerce and wholesale sales platform designed to increase revenue and get more buyers.
- It increases the efficiency of the sales staff by 40% as it reduces time in fixing orders.
- It is also used by a large number of buyers hence; it also helps in increasing the sales.
- It helps to make good presentations in less time and makes it easier to contact the buyers.
Grammarly is a critical component to making a sale. It will help you earn the trust and respect of your prospect at every touch. Most salespeople have no idea how many of their communications are deleted immediately or cast a poor light on their professionalism simply because they are poor writers and bad spellers.
- Grammarly’s free service notifies you of critical errors such as spelling and typos
- The upgraded version also catches advanced grammatical errors, helping you to look skilled and professional. Always put your best foot forward!
Atlatl focuses on visual selling and designed to aid salespeople in closing more deals in a single meeting with its 3D configured price quote solution. It also helps in making the complicated sales process more effective and less cumbersome.
- It helps sales people to address all the queries of the customer by customizing the products per the need of the customers. This allows salespeople to provide technical presentation without having the technical expertise.
- It has the Quotebook tool, which provides central product information adn pricing data that helps to provide exact quotes for sales reps thus reducing the chances of errors.
An increase in sales is something every company aims for, but it is not easily accomplished without making smart use of technology and resources in your sales process. With proper implementation and use of these tools, you can accelerate your sales and boost the revenues. It will also help you add more accountability to your sales process.