The SmallBizChat Podcast: Boost Your Industry Icon Status with Dr. Catrise Austin

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Dr. Catrise Austin is a trailblazing expert in dentistry, also known as The Queen of Smiles, and an award-winning cosmetic dentist to stars. Her clients include models, athletes and actors, and big names such as Cardi B and Wendy Williams. She is a best-selling author of multiple books, including How to Become a Celebrity Doctor: 5 Medical Marketing Secrets to Help you Elevate Your Income and Boost Your Industry Icon Status. Dr. Austin has made appearances on The Dr. Oz Show, Good Morning America, and Love and Hip Hop and was voted as one of the “Top 25 Women in Dentistry”.

In today’s episode, Dr. Catrise Austin shares her dentistry journey and how she became a dentist to the stars. She reveals how she got her first celebrity client and the steps she took to build her successful cosmetic dentistry brand. She shares tips on how other doctors can develop their unique icon status and step into the celebrity client market. She highlights why it is so important to have a signature story and something that sets you apart. She reveals the reasons she chose a career in dentistry and the motivation behind the work she does. She also shares the pros and cons of hiring a publicist and how you can acquire spokesperson opportunities to build and elevate your brand.

“It’s all about target market and just finding your voice and having a distinct selling point.” – Dr. Catrise Austin

Listen to the podcast below: