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You are here: Home / The SmallBizChat Podcast / The SmallBizChat Podcast: Leveraging Outside Vendors to Boost Your Business with Sharie Hendricks

The SmallBizChat Podcast: Leveraging Outside Vendors to Boost Your Business with Sharie Hendricks

July 29, 2021 By Melinda Emerson Leave a Comment

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Leveraging Outside Vendors to Boost Your Business with Sharie Hendricks Featured Image

Sharie Hendricks is the Founder and Owner of Laguna Candles LLC in Laguna Beach, CA. Laguna Candles is an award-winning manufacturer of sustainable, luxury candles with celebrity and high-end clients, including HomeGoods and The Ellen DeGeneres Show. Sharie has always had a passion for candles and, after not being satisfied with what was on offer, decided to start her company in 2003 to create clean-burning, luxurious candles. Laguna Candles works with hotels, spas, home fashion brands, and retailers across the country in their Private Label Program as well as other entrepreneurs wanting to get started in the candle business.

In today’s episode, Sharie shares why she chose to start her sustainable business and how her family has been part of her company’s success. She reveals the value proposition of her business and the most successful marketing channels for her company. Sharie shares how the pandemic affected her company and the outsourcing services she used to cope with periods of high demand. She also reveals how Ruby Virtual Receptionists has helped boost her business and shares advice for handling sales inquiries in a small business.

“It takes humility, and it also takes trust to be able to delegate. Reach out and say ‘I need a little help here.’’ – Sharie Hendricks

Listen to the podcast below:

https://media.blubrry.com/thesmallbizchatpodcast/sayob-mp3s.s3.amazonaws.com/20221027041324/108_SBC_Sharie_Hendricks_Final-copy.mp3

 

Sharie Hendricks podcast quote

This week on SmallBizChat Podcast:

  • Why Sharie chose to start a sustainable business
  • How Sharie’s family work within Laguna Candles
  • The value proposition of Sharie’s business
  • The top marketing channel for Laguna Candles
  • How the pandemic affected Sharie’s business
  • Outsourcing tools Sharie used to cope with the high demand periods in her business
  • How Ruby Virtual Receptionists revolutionized Sharie’s business
  • Advice on how to organize your small business when handling sales inquiries

Resources Mentioned:

  • Ruby Virtual Receptionists
  • Calm
  • Dropbox
  • Book: Black is the New Green by Leonard E. Burnett and Andrew Hoffman
  • Join the Book Team

Connect with Sharie Hendricks:

  • Laguna Candles
  • Laguna Candles on Instagram
  • Laguna Candles on Facebook
  • Laguna Candles on Twitter
  • Sharie Hendricks on LinkedIn
  • Sharie Hendricks on Instagram
  • Sharie Hendricks on Facebook
  • Sharie Hendricks on Twitter

Get More!

Want to hear more episodes of The SmallBiz Chat Podcast? Subscribe on your favorite platform so you never miss an episode!

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Filed Under: The SmallBizChat Podcast Tagged With: boost your small business, handling sales inquiries, outsourcing tools, successful marketing channels, sustainable business, Value Proposition

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About Melinda Emerson

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social selling, and online marketing strategy. As CEO of Quintessence Group, her Philadelphia-based marketing consulting firm serves Fortune 500 brands that target the small business market. Clients include Amazon, Adobe, Verizon, VISA, Google, FedEx, Chase, American Express, The Hartford, and Pitney Bowes. She also has an online school, www.smallbizladyuniversity.com, that teaches people online marketing and how to start and grow a successful small business and publishes a blog SucceedAsYourOwnBoss.com. Her advice is widely read, reaching more than 3 million entrepreneurs each week online. She hosts The Smallbizchat Podcast and is the bestselling author of Become Your Own Boss in 12 Months, Revised and Expanded, and Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

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