In this episode, Melinda Emerson discusses the importance of resolve over resolutions when setting business goals. She emphasizes the need to establish three significant goals for your business and the role of effective sales systems and tracking metrics in achieving them. The conversation includes insights on systematizing business operations and determining the value of services with strategic pricing. Melinda also touches on preparing for business exit strategies, providing guidance on ensuring a smooth transition.

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This week on SmallBizChat Podcast:

• Resolutions often fail because they rely on motivation, whereas resolve depends on discipline and structured commitment.
• Implementing systems in your business creates freedom, consistency, and makes your business less dependent on you, thus more sellable.
• Underpricing can severely impact business growth; it’s crucial to price services based on the value and transformation provided, not fear.

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