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You are here: Home / The SmallBizChat Podcast / The SmallBizChat Podcast: Turning LinkedIn Connections into Conversations with Brynne Tillman

The SmallBizChat Podcast: Turning LinkedIn Connections into Conversations with Brynne Tillman

September 1, 2022 By Melinda Emerson Leave a Comment

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Turning LinkedIn Connections into Conversations with Brynne Tillman Featured ImageBrynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams, and business leaders how to leverage LinkedIn for social selling.  As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners from warm introductions to qualified buyers. Brynne is also the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling.

Brynne joins me today to share her experience and expertise in social sales, particularly on Linkedin. We talk about her beginnings in sales, working the cold calling and networking grind, and how that all relates her Linkedin usage. We discuss the differences between Linkedin and other resources when it comes to finding prospects, the fate of traditional selling, and some of the pros and cons of Linkedin as it stands. Brynne tells us her method for making connections, how to have your Linkedin profile be a landing page for prospects and make a positive, compelling impression. We also explore the option of automation for generating leads on Linkedin, where it stands ethically and morally, what exactly counts as a lead, and some other tools available for maximizing output in Linkedin social sales.

“If we can slow down our outreach, just a little bit, we will speed up our outcome.” – Brynne Tillman 

Listen to the podcast below:

https://media.blubrry.com/thesmallbizchatpodcast/sayob-mp3s.s3.amazonaws.com/20221027045438/SBC-Brynne-Tillman_4.mp3

 

Turning LinkedIn Connections into Conversations with Brynne Tillman QUote

This week on SmallBizChat Podcast:

  • Linkedin for business development
  • What makes Linkedin great for B2B sales
  • What it takes to be a social salesperson
  • Dealing with spam and bots
  • Setting up a compelling Linkedin profile
  • The ins and outs of the ask/offer ratio
  • Automation on Linkedin
  • Using Linkedin Sales Navigator

Connect with Brynne Tillman:

  • Socialsaleslink.com
  • Brynnetillman.com
  • Brynne Tillman on Linkedin
  • Brynne Tillman on Twitter
  • Brynne Tillman on YouTube
  • Making Sales Social Podcast
  • The LinkedIn Sales Playbook, a Tactical Guide to Social Selling

Get More!

Want to hear more episodes of The SmallBiz Chat Podcast? Subscribe on your favorite platform so you never miss an episode!

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Filed Under: The SmallBizChat Podcast Tagged With: cold calling, generating leads on Linkedin, how to leverage LinkedIn, qualified buyers, social selling

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About Melinda Emerson

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social selling, and online marketing strategy. As CEO of Quintessence Group, her Philadelphia-based marketing consulting firm serves Fortune 500 brands that target the small business market. Clients include Amazon, Adobe, Verizon, VISA, Google, FedEx, Chase, American Express, The Hartford, and Pitney Bowes. She also has an online school, www.smallbizladyuniversity.com, that teaches people online marketing and how to start and grow a successful small business and publishes a blog SucceedAsYourOwnBoss.com. Her advice is widely read, reaching more than 3 million entrepreneurs each week online. She hosts The Smallbizchat Podcast and is the bestselling author of Become Your Own Boss in 12 Months, Revised and Expanded, and Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

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