The SmallBizChat Podcast: How to Utilize Collaboration to Grow Your Visibility with LaChelle Adkins

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In this episode, Melinda Emerson is joined by LaChelle Adkins to discuss her journey and the Fresh Start Coaching Program. LaChelle shares insights on starting a coaching business and the importance of helping businesses enhance their visibility through effective marketing strategies. The conversation explores the differences between networking and strategic collaboration, emphasizing the value of intentional networking. They address common mistakes when approaching collaboration partners and offer tips for creative collaboration on a budget.

LaChelle Adkins, known as America’s Supermom, is an entrepreneur, speaker, and mental wellness advocate. A wife and mother of 15 children, she overcame a 13-year battle with depression, launching her FRESH Start coaching program in 2016. Passionate about media and advocacy, she promotes her #smile4wellness movement to combat mental health struggles. An international bestselling author and TV producer, LaChelle inspires others to embrace their unique skills to live fulfilling lives. Catch her on LinkedIn at https://www.linkedin.com/in/americassupermom

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This week on SmallBizChat Podcast:

Leveraging strategic partnerships and collaborations can significantly enhance visibility and growth without a substantial marketing budget.
Personalizing interactions and showing vulnerability can create stronger, more authentic connections in networking and collaboration efforts.
Being intentional and strategic in follow-ups and relationship-building can transform casual networking into productive, mutually beneficial collaborations.