On Fridays, I answer questions on my blog in a segment called Ask Small Biz Lady, where I will post video answers to frequent questions about small business. This week, we are taking on the question How Can I Get More Followers on Twitter to Promote My Small Business? Click here to see my video response.
The answer is: Follow other people, search for people who are asking questions using your keywords, Retweet (RT) other people’s content at a 4:1 ratio to your own, and participate in Twitterchats like such as #Smallbizchat every Wednesday 8-9pm ET. By answering questions you’ll demonstrate your expertise and get noticed. Remember the currency used in social media is value. If you provide value consistently you will earn lots of followers.
If you have a question for Melinda Emerson, Small Biz Lady, I’m always here as a resource.