If you have spent time anywhere on the internet, you will undoubtedly have noticed the power TikTok has regarding social media influencers. Many people today seek their moment in the spotlight, with viral success resulting in mass viewership. You may be wondering how to create a viral post and whether it’s a good way of […]
Pros and Cons of Instagram Reels vs. TikTok
When it comes to online marketing, right now, video dominates. However, video marketing shouldn’t be something businesses do occasionally to raise brand awareness. Instead, videos should be employed for multiple purposes at every stage of the customer journey. The two hottest video marketing platforms right now are Instagram Reels and TikTok. Now let me clarify […]
5 Ways TikTok Can Help Your Small Business
TikTok has been around for quite a few years, and it has reached an unprecedented level of success and popularity. Based on publicly available data up to 25 January 2021, TikTok has 689 million monthly active users. But how can TikTok help your small business? Reactions, challenges, tutorials, lip-syncing videos, pet videos – you choose! […]