In branding yourself, you keep an eye out for marketing opportunities to create inbound links to your website or drive traffic. You write guest blog content for other blogs, appear on other people’s podcasts, and participate in blog interviews. But what happens when you take the reins in branding yourself and actually own a thought […]
12 Advanced Twitter Techniques to Grow Your Small Business
Twitter is the perfect marketing tool for a business in start-up or reinvention mode and anyone trying to position themselves as a thought leader in their industry. There are several reasons why Twitter is good for business. You can brand or rebrand yourself quickly. You can use your personal name or a nickname such as […]