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You are here: Home / Archives for Melinda Emerson

How to Turn Content into Cash

May 28, 2015 By Melinda Emerson Leave a Comment

  Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @strategicopy. Mike Connolly helps thought leaders make money online with web content that sells. He’s written for dozens of industry […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @strategicopy, content marketing, Mike Connolly

How to Write Emails That Will be Read

May 26, 2015 By Melinda Emerson Leave a Comment

Guest Article In today’s digital age, it’s not uncommon to send and receive hundreds of emails on a daily basis. If you have your own business, it’s a fantastic opportunity to introduce your company to prospective clients. Getting people to actually read your emails, however, is another matter. For anyone who wants to send effective […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: @beirnesophia, email marketing, small business marketing, Sophia Beirne

Ask SmallBizLady: How Do I Develop a Prototype for an Invention?

May 25, 2015 By Melinda Emerson Leave a Comment

I love the questions I get from my network. They make me think, and the research I do to find the best answer makes me a sharper entrepreneur. Here’s a great one for those of you who are looking to develop a physical product. Question: I’ve got a fantastic idea for a product, but don’t […]

Filed Under: How to Start Tagged With: invention, new product, prototype

How to Stand Out as a Small Business

May 21, 2015 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @dorieclark. Dorie Clark is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and the author […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @dorieclark, Dorie Clark, small business branding, small business marketing

Four Tips for Women to Take the Fear Out of Tech

May 19, 2015 By Melinda Emerson 2 Comments

Sponsored Post These days, all it takes is a stroll through the business section of your local bookstore or a quick glimpse at CNBC to recognize that women are stepping out from supporting roles, showcasing their entrepreneurial prowess, and embracing technology at record rates. Recent data supports that theory. Currently, more than 9.1 million firms in […]

Filed Under: Featured Post, Technology Tagged With: @cindy_bates, @MSFT4Work, Cindy Bates, Microsoft, small business technology, women and technology

SmallBizLady’s Top Do’s and Don’ts of Side-Hustling Part 2

May 18, 2015 By Melinda Emerson 3 Comments

I believe you should start a business as a side-hustle first, that way you can learn some of your hardest lessons in business while you are still working a full-time job. This is part 2 of my series on how to be a successful side-hustler. This post focuses on the top 10 Don’ts of side-hustling. (Read […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips Tagged With: side hustle, side-hustling, small business success tips

Lessons in Military Leadership for Entrepreneurs

May 14, 2015 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @theRealKiyosaki. Robert T. Kiyosaki is best known as the author of Rich Dad Poor Dad. This is the #1 personal […]

Filed Under: Business Inspiration, Q & A Interview, SmallBizChat Tagged With: @theRealKiyosaki, leadership skills, military leadership, Robert Kiyosaki

5 Social Media Tools that Will Increase Your Productivity

May 12, 2015 By Melinda Emerson 1 Comment

Guest Article Generating results from social media takes time. However, as a small business owner, time is our most important commodity. Whether you are managing social media accounts or one of your employees, you should always aim to maximize productivity. Here are 5 social media tools that will increase your productivity: LikeAlyzer Facebook’s evolving algorithm […]

Filed Under: Guest Articles, Social Media Tagged With: @ShermStandberry, BuzzSomo, CoSchedule, Ifttt, LikeAlyzer, PicMonkey, small business marketing, small business productivity

SmallBizLady’s 10 Do’s and Don’ts of Side-Hustling Part 1

May 11, 2015 By Melinda Emerson Leave a Comment

Starting a business is hard work. It’s best to launch while working and develop a side-hustle first. That way you can test the waters and learn some of those expensive lessons in business while you are still collecting a paycheck. This is part I (read part 2, here) of my series on how to become […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips Tagged With: side hustle, side-hustling, small business success tips

How to Develop a One-Page Marketing Plan

May 7, 2015 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @thep3solution. Sherron Washington is an energetic marketing and communication professional, with a record of achievement in creating innovative marketing and […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @thep3solution, Sherron Washington, small business marketing plan

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

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If you’re a small business owner, coach, or consultant who still thinks AI is some futuristic robot tech from a sci-fi movie, sis—AI is here and it’s your new best employee. The kind that doesn’t sleep, doesn’t call in sick, and works 24/7 without complaining. Whether you’re trying to get more leads, stay consistent with […]

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