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ENDING SMALL BUSINESS FAILURE

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The SmallBizChat Podcast: Mastering Marketing and Sales with Darren Moffatt

August 25, 2022 By Melinda Emerson Leave a Comment

Mastering Marketing and Sales with Darren Moffatt Featured Image

  Darren Moffatt is the founder and Chief Nerd at Nerdsofbusiness.com and the Host of The Nerds of Business Podcast. An award-winning entrepreneur with a proven track record of online success, he is an insightful digital strategist, an in-demand speaker at business events on the topic of online marketing and digital disruption, and regularly features in the media. He is … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: advantage of retargeting ads, b2b vs b2c, building a sales funnel, making a good pitch, Tips for lead generation

The SmallBizChat Podcast: Hit It and Quit It with Laurie Barkman, Zachary Green, and Rebecca Monet

August 18, 2022 By Melinda Emerson Leave a Comment

Hit It and Quit It with Laurie Barkman, Zachary Green, and Rebecca Monet social image

Three of my favorite guest experts - Laurie Barkman, Zachary Green, and Rebecca Monet - join me all at once for a fun, lighthearted, rapid-fire round of my favorite business questions. We get their opinions on a few business tools, some old-school marketing tips, and some great books for aspiring business owners. Listen to the podcast below:   If you want … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: adversity, business app, business transition, favorite podcast, old-school marketing tip, tips for success for franchisees

The SmallBizChat Podcast: How to Get Started in the World of Franchising with Rebecca Monet

August 11, 2022 By Melinda Emerson Leave a Comment

How to Get Started in the World of Franchising with Rebecca Monet Featured Image

Rebecca Monet is CEO and chief scientist of Zorakle Profiles and co-host of The Franchise Woman podcast Where Passion & Purpose Collide. Rebecca has been in the franchise consulting and psychometric assessment business since 1993. Known for her uncanny ability to draw performance correlations, she is fascinated with neurology, neuroeconomics, and human performance as it … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: benefits of franchising, franchising, high-performing franchisees, potential franchisor, tips for success for franchisees

The SmallBizChat Podcast: Becoming an Entrepreneurial Warrior with Zachary Green

August 4, 2022 By Melinda Emerson Leave a Comment

Becoming an Entrepreneurial Warrior with Zachary Green Featured Image

Zachary Green’s experiences in the Marine Corps shaped his destiny. His time in the military, then as a firefighter, gave him the resourcefulness, integrity, and grit to become a highly successful entrepreneur and best-selling author. Taking risks, trusting himself, and never letting go of his dreams drove him to create, produce, market, and sell a product that saves lives.  … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: adversity, become a successful entrepreneur, limitations, marketing, running a company, sales

The SmallBizChat Podcast: How to Build a Business Transition Plan with Laurie Barkman

July 28, 2022 By Melinda Emerson Leave a Comment

How to Build a Business Transition Plan with Laurie Barkman social image

Laurie Barkman is the founder and CEO of SmallDotBig LLC, a strategy advisory firm for business owners to maximize the value of their company anticipating a future ownership transition. Additionally, she is a Partner with Stony Hill Advisors, an M&A​ ​firm representing companies on the buy-side or sell-side of transactions. During her 25+ year career, Laurie has created … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: business transition, mergers, sell your business, selling process, value estimation for your business

The SmallBizChat Podcast: How to Grow Your Business Leadership with Molly Gimmel

July 21, 2022 By Melinda Emerson Leave a Comment

How to Grow Your Business Leadership with Molly Gimmel social image

Molly K. Gimmel is co-founder and Chief Executive Officer of Design To Delivery Inc. (D2DInc), an award-winning firm providing program and acquisition management support services to Federal government agencies. Molly has been working in the field of government contract and acquisition management since 1991. Before co-founding D2DInc in 2001, she spent eight years working in the … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: acquisition management, government contract, grow as a leader, imposter syndrome, self-talk

The SmallBizChat Podcast: How to Get a Government Contract without Writing a Proposal with Sirena Thomas

July 14, 2022 By Melinda Emerson Leave a Comment

How to Get a Government Contract without Writing a Proposal with Sirena Thomas 1200 x 1200

Sirena Moore-Thomas is a “mompreneur,” author, and business strategist. She is the CEO and Founder of The Highmark Group LLC, a management and federal contracting and consulting firm that has partnered with industry leaders, former procurement officers, and sought-after consultants to support businesses looking to provide goods and services to the federal government. Sirena is … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: contracting, federal contract, federal contracting, federal government, Simplified Acquisition Procedure, small contractors

The SmallBizChat Podcast: Becoming Change Masters with Barry Moltz

July 7, 2022 By Melinda Emerson Leave a Comment

Becoming Change Masters with Barry Moltz Featured Image

Barry Moltz is an entrepreneur, business expert, and family business advisor dedicated to getting small businesses unstuck. He is the author of several small business books, including You Need To Be a Little Crazy and How to Get Unstuck. His latest work, ChangeMasters, is the winner of the 2022 International Book Award and the 2022 NIEA Book Award for the Small Business … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: accountability partners, change, change masters, money management, Time management, train your brain to change

The SmallBizChat Podcast: Pricing Tips and Other Strategies for Service-Based Businesses with Bridget Brown

June 30, 2022 By Melinda Emerson Leave a Comment

Pricing Tips and Other Strategies for Service-Based Businesses with Bridget Brown Featured Image

Bridget Brown is the Owner and Lead Web Developer of Pages and Post, a digital design agency based in Alabama. Bridget—a mechanical engineer by profession—served in the energy and aerospace industry before founding Pages and Post. She served as an engineer for the Southern Company and as a staff engineer and flight controller for the United Space Alliance. Bridget graduated … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: hiring employees, pricing, pricing strategy, Verizon Small Business Digital Ready program, Word-of-mouth Marketing

The SmallBizChat Podcast: Strategies for Running Effective Remote Teams with Liam Martin

June 23, 2022 By Melinda Emerson Leave a Comment

Strategies for Running Effective Remote Teams with Liam Martin 1200 x 1200

  Liam Martin is an entrepreneur and speaker, as well as the Co-founder and CMO of Staff.com and Time Doctor—one of the most popular time tracking and productivity software platforms for top brands. An advocate of remote working, Liam has been published in several publications, including Forbes, Inc, Mashable, TechCrunch, Wired, and others. Liam is the author of Running … ⟶

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Filed Under: The SmallBizChat Podcast Tagged With: hybrid working set-ups, manage remote workers, managing remote teams, remote teams, remote work force

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

Win in Your Own Backyard: The Ultimate Guide to Local Marketing for Retailers

Let’s get real: You don’t need to be everywhere—you just need to own your ZIP code. As a retailer or franchisee, your power isn’t in chasing a global audience. It’s in knowing your customers, showing up for your community, and building a brand that people can’t stop talking about right down the street. Local marketing […]

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