Ask @SmallBizLady: How do I get more lunch customers?

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Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady.

This week, we are taking on the question: How do I get more lunch customers?

Here’s the answer:

If you want to get more customers into your retail establishment follow these steps:

Communicate with your customers
Change the menu
Advertise weekly lunch specials
Start using social media such as a Facebook fan page
Offer discounts after 2pm
Develop a contest

If you have a question for Melinda Emerson, Small Biz Lady, leave a comment on this blog using the contact us page or send me a note on Twitter @smallbizlady, on Facebook at www.facebook.com/smallbizlady or you can hit me up on www.linkedin.com/in/melindaemerson

I’m always here as a resource.

Melinda F. Emerson, SmallBizLady, is one of America’s leading small business experts. She is an author, speaker, and small business coach whose areas of expertise include small business start-up, business development, and social media marketing. As CEO of MFE Consulting LLC, Melinda develops audio, video and written content to fulfill her mission to End Small Business Failure. She publishes a resource blog at: www.succeedasyourownboss.com and hosts a weekly talk show on Twitter called #SmallBizChat for emerging entrepreneurs. Forbes Magazine named Melinda Emerson one of the Top 20 Women for Entrepreneurs to follow on Twitter. Melinda has been featured in the New York Times, Wall Street Journal, The Washington Post, Fortune, and Black Enterprise. She’s the author of the bestselling book “Become Your Own Boss in 12 months: A Month-by-Month Guide to a Business That Works”, and she writes a column for www.secondact.com and is an instructor for the Black Enterprise Small Business University.