Dedicated to motivating, empowering, and uplifting women to live a life of MORE, Michelle Washington is the CEO of Women of MORE Organization, LLC, and the author of Women of MORE Magazine, which was featured by Harper’s Bazaar. In addition to hosting inspiring events and highlighting women at the top of their game through these […]
How to Create a Repurpose Strategy for Your Best Content
Repurposing content is one of those content marketing strategies that everyone should be doing, but most people forget. The idea of recycling a quality post to use in other types of content is a great opportunity. This blog post will share advice for creating a repurpose strategy, including why you should do it and what […]
April 2022 #SmallBizChat: How Text Marketing is the Secret Sauce for Retailers
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: The Art of Selling Your Business with John Warrillow
John Warrillow is a best-selling author and founder of The Value Builder System. His team helps businesses worldwide to build the value of their company using his software system and a team of independent advisory experts. His best-selling books include Built to Sell: Creating a Business That Can Thrive Without You, The Automatic Customer: Creating […]
Handling Cash Flow and Your Bank Relationship
Poor cash flow management can put you out of business. This article will discuss various strategies for handling cash flow, including securing bank loans and lines of credit, to start and grow your small business. Keeping Track of Finances Want to know the key to handling cash flow? Staying on top of your monthly statements. […]
The SmallBizChat Podcast: Giving Back as a Business with Angel Johnson
Angel Johnson is the CEO and Founder of ICONI, a motivational activewear brand for men and women. She holds a Bachelor’s degree from The Citadel and a Master’s degree from the American Military University. Angel served in the United States Air Force for eight years, and it was during this time that she developed […]
7 Ways to Attract Corporate Sponsorships
Corporate sponsorships are when large companies partner with smaller businesses or influencers to reach their target audience. If you’re a small business owner looking for additional streams of revenue, this is a viable avenue to consider. When you understand how corporate sponsorships work, you can position your business in a way to attract corporate sponsorships. […]
The SmallBizChat Podcast: How to be Successful on Amazon with Alfred Mai
Alfred Mai is the Founder and CEO of ASM Games, a card game company in San Francisco that aims to make tabletop games that build connections and bring people together. Alfred has a Bachelor of Arts degree in Business and Economics from the University of California, Santa Barbara. Following a career in digital marketing—specializing in […]
How to Create Customer Value
Customer value is the perception of worth that a customer sees in your product or service. It involves a mental calculation where customers consider the benefits they get from buying/using your product, the costs, and the comparison of other possible alternatives. Often customers do these calculations unknowingly, but the result is experienced in a real […]
The SmallBizChat Podcast: Effective Content Marketing Strategies with Carolyn Crummey
Carolyn Crummey is a small business advisor and digital marketing expert with over three decades of experience in starting, managing, and running a successful business. She is the owner of VirTasktic, a boutique marketing agency that provides bespoke marketing services. She helps entrepreneurs and small-to-midsize companies improve their marketing strategy, business efficiency, increase online visibility. […]
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