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You are here: Home / Archives for Your Small Business

How to Enjoy a Vacation When You’re a Freelancer

June 16, 2020 By Melinda Emerson Leave a Comment

How to Enjoy a Vacation When You’re a Freelancer Open Graph

When you freelance, there’s no one you can immediately delegate to. And it’s not like you can inform your boss of your intention to take a couple of weeks off, and get paid for the privilege either. This is not a gripe at the unfairness of it all when you are a freelancer; obviously there […]

Filed Under: Guest Articles, Your Small Business Tagged With: digital detox, enjoy vacation time, Freelance, planned vacation time, using a virtual assistant

Blogging for Small Business Part II – How to Promote Your Small Business Blog

June 8, 2020 By Melinda Emerson Leave a Comment

Blogging for Small Business Part II – How to Promote Your Small Business Blog Open Graph

When building your brand online, it’s all about great content that engages potential and existing customers to keep your brand top of mind. Blogging has become very common, and there’s so much noise online. People are being bombarded with content and images on all their devices making it more challenging than ever to drive traffic […]

Filed Under: Grow Your Business, Your Small Business Tagged With: blog sharing tools, blogging for small business, content promotion plan, content promotion strategy, promote your blog

Blogging for Small Business Part I – How to Develop a Content Strategy

June 1, 2020 By Melinda Emerson Leave a Comment

Blogging for Small Business Part I – How to Develop a Content Strategy Featured Image

I’ve been blogging for 12 years, and I will tell you that it’s no small thing to build a brand online using content. To develop a blog, you need to define the purpose for your blog, a specific target audience, an engaging content strategy, and build up a significant following in social media, if you […]

Filed Under: Grow Your Business, Your Small Business Tagged With: blog content, blogging, blogging for small business, content strategy, small business blogging

How to Qualify for PPP Loan Forgiveness

May 25, 2020 By Melinda Emerson Leave a Comment

How to Qualify for PPP Loan Forgiveness Open Graph

If you were one of the fortunate small businesses that we’re able to secure a Paycheck Protection Program loan (PPP loan), I know you want to make sure that you don’t need to pay it back. I’ve been doing some digging on this, and I hope this post will provide guidance and a better understanding […]

Filed Under: Cash Flow & Finance, Your Small Business Tagged With: Paycheck Protection Program loan, small business loan, small business owners, small businesses facing economic hardship, unemployment benefits

6 Tips For Time Management At A Startup

May 12, 2020 By Melinda Emerson Leave a Comment

6 Tips For Time Management At A Startup Open Graph

 In contrast to the popular saying – Time is money, time is a lot more valuable than money; it is life itself. One of the major challenges business owners, especially startups, face is how to efficiently utilize their time to maximize productivity and move to the next level. When you are trying to build an […]

Filed Under: Grow Your Business, Uncategorized, Your Small Business Tagged With: manage your time, maximize productivity, startups, Time management, time tracking software

Do You Need to Reinvent Your Business in These Uncertain Times?

May 11, 2020 By Melinda Emerson Leave a Comment

Do You Need to Reinvent Your Business in These Uncertain Times? OG

If your business was on shaky ground before COVID-19, you are probably sitting back trying to figure out if your business is worth trying to save or if you need to blow it up and reinvent. No matter what decision you make, you will need a framework to evaluate what you even have, so you […]

Filed Under: Grow Your Business, Your Small Business Tagged With: new business approach, recession, reinventing your business., SCAMPER formula, SCAMPER process

20 Top Side Hustle Businesses to Launch in These Uncertain Times

May 4, 2020 By Melinda Emerson Leave a Comment

20 Top Side Hustle Businesses to Launch in These Uncertain Times OPen graph

If you have been laid off or furloughed, you need to earn money right now. You can wait to get a call back from your job, or you can use your skills to generate income elsewhere.  Thanks to the internet and social media marketing, you can make money in side hustle businesses despite what is […]

Filed Under: Starting A Small Business, Your Small Business Tagged With: establish a business, generate income, side hustle, side hustle business, virtual assistant

Women Entrepreneurs Are Better Because

April 20, 2020 By Melinda Emerson 5 Comments

Women entrepreneurs are still underrated today. Plus, they face many challenges than their male counterparts like lack of funding and lack of a support system. Despite these barriers, women entrepreneurs are making huge contributions. In the US alone, women-owned businesses generate $1.8 trillion per year. That’s HUGE right? Let me tell you the reasons why […]

Filed Under: Women in Business, Your Small Business Tagged With: entrepreneur, small business success, women entrepreneurs, Women in Business, women-owned business

Top 15 Work from Home Apps to Increase Your Productivity

April 13, 2020 By Melinda Emerson Leave a Comment

Top 15 Work from Home Apps to Increase Your Productivity OPEN GRAPH

If you are new to working from home, you need the right tools to maximize your productivity. Whether you’re working solo or as part of a team, technology can help you get more done. Here is my list of the top work from home apps you need to rock your new work from home situation. […]

Filed Under: 15 Things Series, Your Small Business Tagged With: boost productivity, marketing automation software, technology, work from home apps, working from home

32 Ways to Save Your Business from Recession

April 6, 2020 By Melinda Emerson Leave a Comment

32 Ways to Save Your Business from Recession Open Graph

Coronavirus has shaken up the world, and experts say that even as we make progress with the disease, there will be huge economic aftermath to deal with in the long term. I know that nobody really wants to talk ‘recession,’ but knowing it is coming can allow you to think strategically in your small business […]

Filed Under: Grow Your Business, Your Small Business Tagged With: company culture, money management, onboarding process, recession, save your business

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
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Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
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Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
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Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Turn Your Divine Gifts into a Business with Michelle Kopper

In this episode, Melinda Emerson engages with Michelle Kopper to explore her entrepreneurial journey and how she overcame fear to succeed. Michelle delves into the role of divine gifts and spirituality in business, offering insights into integrating personal beliefs with professional goals. The conversation addresses imposter syndrome, providing strategies for validation in the market. Michelle […]

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