The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition by David Meerman Scott ( J. Wiley & Sons, 2010) In 2007, when it originally published, a friend suggested I read The New Rules of Marketing and PR and […]
Is Your Small Business The Most Important Thing To You?
When I started my first company, I made a vow to myself that no one would be able to “outwork” me. I believed that if I put more time into my business than my competition, it would make me successful. I became the worst workaholic you could imagine. I would actually leave church on Sunday–and […]
Top 5 Business Plan Mistakes
Successful businesses run based on an up-to-date business plan, particularly if you have a need to secure outside funding to launch or grow your business. In order to make your business plan turn into a document that you can actually use to run your business, it’s best to avoid these 5 common mistakes when writing […]
Smallbizlady’s 12 Step Program To Cure Work Addiction
Starting a small business is a great way to become a raging workaholic. As a reformed workaholic, I have developed a 12 Step program so that you can run your business and have a life. If you start your business with the knowledge of how it can easily become all consuming–hopefully you will make a […]
4 Keys to Small Business Success: Dream, Plan, Pray and Hard Work
All businesses start with a dream. Sometimes it’s a dream to be wealthy beyond your wildest dreams or a dream of one day seeing your name on the door. It could even be the dream to be able to take your family on the vacation of a lifetime or to start your own business so […]
Smallbizlady’s 7-Step Course Correction in Your Small Business
I often use real coaching situations to develop content for this blog. I recently came across three women business owners who told me that they’d been in business 10-20 years, and that they were stuck and constantly in fear of what was going to happen next in their businesses. It occurred to me that more […]
Be Careful About Advice You Take as a Start-Up Entrepreneur
I often attend events to see what I can learn from other business owners. At a recent panel presentation featuring five seasoned women entrepreneurs who had been in business ranging from 8 – 25 years, I was appalled by the bad and overly simplistic advice these women shared. So in that vein, I will set the […]
Ready To Become Your Own Boss in 2011? (Part 1)
Have you had it with the daily grind? You may be ready to become your own boss. I remember when I knew my next career would be as a small business owner. I had the job I thought I always wanted, but getting headaches on the way to work in the morning just wasn’t right. […]
Small Business Writers Wanted
After two years of being the only voice on www.succeedasyourownboss.com, I have decided to bring some new voices on small business to the world to help people end small business failure. As of 2011, this blog will now become a daily blog on small business success. My mission is to end small business failure and […]
Confessions of a Small Business Coach
As a business consultant, I believe our biggest concern is to get our clients to understand that the planning before starting the business is more important than how they actually run the businesses. Everyone has good ideas, but the business of running a business is what gets most entrepreneurs in trouble. Making the leap from […]
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