Guerilla marketing is a marketer’s ace in the hole. When it’s done right, it has the potential to elevate your brand into the stratosphere. When we think of guerrilla marketing, we think of big, splashy campaigns – but what happens when you marry guerrilla marketing with an email? If you can believe it, it is […]
10 Books That You Should Have in Your Small Business Library
SmallBizLady’s Recommendations: How to Win Friends and Influence People by Dale Carnegie First published in 1936, this is one of the best self-help books ever published with 15 million copies in print. This book touches on the fundamental techniques of handling people, six ways to make people like you, and twelve ways to win people […]