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How to Be Successful as a Franchise Owner with Dina Dwyer-Owens

March 22, 2012 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @DinaDwyerOwens.  She’s the Chairwoman and CEO of The Dwyer Group www.dwyergroup.com over such well-known service brands as Mr. Rooter, Aire Serv Heating […]

Filed Under: Mompreneurs, Q & A Interview, SmallBizChat, Starting A Small Business, Women in Business Tagged With: franchise, interview, SmallBizChat, woman owned business

Who’s On #SmallBizChat – February 2011

February 2, 2011 By Melinda Emerson 2 Comments

The line up for #SmallBizChat for February 2011.

Filed Under: SmallBizChat Tagged With: how to participate in smallbizchat, interview, SmallBizChat, tweetchat

SharkTales and Small Biz Tips: My Interview with Barbara Corcoran

May 12, 2011 By Melinda Emerson 8 Comments

As a small business owner, author, speaker and social media enthusiast, I hardly ever have time to watch TV. That doesn’t stop me from making sure I catch Shark Tank – a weekly show where emerging small business owners and entrepreneurs pitch their business to the “sharks.”  The sharks are an amazingly successful group of […]

Filed Under: SmallBizRadio, Women in Business Tagged With: entrepreneur, interview

How to Get Corporate Sponsorship for Your Small Business

September 22, 2011 By Melinda Emerson 40 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @anisharkeeys.  Anisha Robinson Keeys is the Principal Officer of Best Practice Fundraising. With 14 years of nonprofit fundraising and marketing experience,she has […]

Filed Under: Cash Flow & Finance, SmallBizChat, Telesummit Tagged With: interview, SmallBizChat, sponsorship. funding

How to Use Visual Marketing to Grow Your Business Brand?

October 27, 2011 By Melinda Emerson 6 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Anita Campbell @smallbiztrends.  Anita Campbell has her finger on the pulse of small businesses.  As a small business expert, writer and publisher of […]

Filed Under: Branding & Marketing, SmallBizChat Tagged With: interview, marketing, SmallBizChat

Who’s on #SmallBizChat – February 2012

February 1, 2012 By Melinda Emerson 1 Comment

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. Here are the upcoming guests for February 2012…  Feb 1st Retail Pioneer @LizLange How to Be Successful in Business Feb 8th  @DeborahShane How to reinvent your Brand Feb 15th @DarnyelleJervey How to Monetize Your Message Feb 22 @Taxmama […]

Filed Under: Melinda Emerson @SmallBizLady, SmallBizChat Tagged With: interview, SmallBizChat, smallbizlady, tweetchat, twitter

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14 Steps to Effective Sales Outreach Strategy

There is no easy way to close a sale; many things are involved in creating an effective sales outreach strategy. To drive sales, you must:  Be clear on your niche target customer Understand their biggest challenge Determine where they spend time online Create amazing content Position your business against the competition Communicate value consistently And […]

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