Guest Article Working for someone comes with a lot of challenges, but it is even more challenging to be an entrepreneur than to work in corporate America. I didn’t know this until I took the step to become a small business owner myself. Here’s my best attempt to save you some expensive lessons. Here are […]
Archives for 2017
Understanding Customer Lifetime Value & Why It Is Important
How can you tell if your company is succeeding? Usually by looking at operating metrics like sales, revenues, and profit margin and then comparing these figures to your annual projections, historical numbers, or competitors in the same industry. But what metrics can you use to determine your company’s success in the long term? One of […]
How Your Business Can Benefit from Mobile Small Business Finance
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Rohit Arora, CEO of Biz2Credit, is one of America’s top experts in small business lending and the use of FinTech […]
How to Identify Your Target Market
Guest Article To be able to grow any business, you have to market the product or service to a particular target audience. Without narrowing your focus to a specific customer, you miss the opportunity to be viewed as a specialist or worse spend marketing dollars trying to reach a huge audience and not make much […]
Small Business Holiday Checklist: Prepping for Q4 Sales
While we’re still a few weeks away from putting up the Christmas tree and holiday decorations, now is the ideal time to make sure your small business is set up and ready for the biggest shopping season of the year. Most businesses — especially those in retail — significantly add to their bottom line in […]
How to Make Your Business Scalable, Saleable and Sustainable
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Shahara Wright an experienced and highly sought-after business law attorney and business strategist. She is the author of From Entrepreneur […]
Overcoming Personal Challenges to Build a Successful Business
Small business owners tend to be some of the toughest and most resilient people you’ll ever meet, but that doesn’t mean they don’t have personal challenges to overcome. But is there a secret to overcoming challenges in a small business? I recently had the opportunity to chat with Q&A with Barbara Corcoran, Real Estate Mogul, […]
Top 10 podcasts for small business owners
Listening to podcasts has become a great way to learn something while you are doing something else. I’m a big fan of hitting the treadmill with my phone and earbuds and checking out a new episode of some of these business experts. If you are trying to pick up some new skills in your business […]
Who’s on #Smallbizchat October 2017
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag #Smallbizchat […]
How to Get Your Business Unstuck
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Barry Moltz gets business owners growing again by unlocking their long forgotten potential. With decades of entrepreneurial experience in his […]
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