There are numerous marketing methods available to small business owners today. What marketing approach will you choose? Will you build a brand on social media? If so, which platforms will you focus on? Will you attend industry trade shows or give out flyers on the street? Will you send direct mail or make cold calls? […]
The SmallBizChat Podcast: How to Boost Your Sales with Internet Marketing with Paul Getter
Paul Getter, The Internet Marketing Nerd, was broke in 2009, struggling and delivering phone books out of the back of his car. After teaching himself about the power of internet marketing, he created The Internet Marketing Nerd and quickly became one of the most sought-after marketing experts in the world. He has spent over […]
7 Ways to Jump-start Your 2023 Small Business Marketing
We’re heading for the last quarter of the calendar year, and it’s a busy one. Holiday sales can make up a big chunk of your annual revenue as a small business owner! While you’re probably preparing for the holiday season right now, today I want to encourage you to think even further ahead. In the […]
September 2022 #SmallBizChat: How to Be a Better Salesperson and Grow Your Coaching Business
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: How to Handle Inflation in Your Small Business
Today, I’m offering my thoughts and advice on inflation and your small business. I share my take on how you can handle inflation and thrive in the current landscape by doing things such as raising prices, managing productivity, and using strategic financing. I talk about the importance of knowing exactly where your cash flow is […]
How to Choose a Pricing Strategy for Your Small Business
Pricing is often difficult when you operate a small business, but you must get it right. In this article, I’ll cover this complex topic with some general advice on how to choose a pricing strategy for your small business. Pricing strategy is part art and part science, and there is much to consider. Let’s dive […]
The SmallBizChat Podcast: Hit It and Quit It with Brynne Tillman and Michelle Snow
Two of my amazing guests – Brynne Tillman and Michelle Snow – join me at the same time for a fun, lighthearted, rapid-fire round of my favorite business questions. We get their opinions on a few business tools, some old-school marketing tips, and some great books for aspiring business owners. If you want to get […]
7 Steps to Prepare for Holiday Season Sales
It’s only September, but the time is NOW to prepare your small business for holiday season sales. One thing I’ve learned in my decades-long career helping small businesses is that you can never start too early for the holidays. Q4 sales can massively increase your bottom line, but to maximize your results, you’ll need time. […]
The SmallBizChat Podcast: How to Create Unbreakable Leadership with Michelle Snow
Michelle Snow is a seasoned business coach who helps small business owners achieve “championship-like” success. She is a Philanthropist, Award Winning Trainer, Speaker, and Executive Consultant who helps her clients grow their leadership to grow their businesses. She is CEO of Grow with Snow, a Professional & Leadership Development firm based in Philadephia. PA. After […]
How to Better Manage Your Small Business Finances
Chances are you started your business because you have a passion for a particular product or service…not because you love managing the financial aspect of a business. Yet every business owner must learn how to manage their small business finances if they want to grow and thrive. Today I’m sharing three tips that will help […]
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