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You are here: Home / Become Your Own Boss Tips / Best of Blogs of 2023

Best of Blogs of 2023

December 18, 2023 By Melinda Emerson Leave a Comment

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Welcome to the “Best of Blogs 2023” on SucceedAsYourOwnBoss.com! Discover the insights and strategies that stood out this year, covering essential topics for entrepreneurial success. From crafting a powerful brand position to mastering email marketing, diving into profitable podcasting, leveraging the impact of video marketing, unlocking the art of writing a book, and building a thriving coaching business – these blogs encapsulate the diverse facets of entrepreneurial excellence.

Join us on a journey through the top-notch content that will inspire and equip you for success in your own business ventures. Let’s dive into the best of 2023!

 

20 Ways to Create Customer Value social image20 Ways to Create Customer Value

Providing useful products and services for your customers can encourage sales, improve loyalty and grow your brand’s reputation. You can employ many strategies to enhance customer value at your company, and learning how to create value for your customers can directly impact your company’s long-term success. In this post, I’ll explain what it means to create customer value and discuss strategies to help you generate more value for your customers. Read the post.

 

How to Create Brand Positioning social imageHow to Create Brand Positioning

In today’s competitive marketplace, brand positioning plays a vital role in differentiating your business and capturing the attention of your target audience. To effectively position your brand, you must consider four essential elements: your customers, channels, pricing, and competition.  This article breaks down the rest.  Read the article.

 

12 Tips to Become a Sought-After Professional Speaker social image12 Tips to Become a Sought-After Professional Speaker

In the world of professional speaking, there’s a simple truth: you’re not just selling your ideas; you’re selling yourself. Becoming a sought-after professional speaker means establishing a personal brand that resonates with your audience. The strength of your personal brand can be the difference between an auditorium filled with eager listeners hanging onto your every word and a half-filled room of disinterested attendees.  This article explains what you need to know to grow your speaking business.  Read the article.

 

Video Marketing Ideas to Build Customer Relationships social image10 Video Marketing Ideas to Build Customer Relationships

As a small business owner, building strong relationships with your customers is essential to your success. You need to connect with your customers, establish trust and credibility, and showcase your products or services. One powerful tool you can use to achieve these goals is video. In this article, I share 10 video marketing ideas to help you build customer relationships.  Read the article.

 

20 Email Marketing Tips for Small Business Owners social20 Email Marketing Tips for Small Business Owners

Email marketing is a powerful tool for small businesses to engage with their audience, drive traffic to their website, and ultimately increase sales. But with so many emails flooding inboxes every day, it can be tough to make your message stand out. To help you create effective email campaigns, I’ve compiled 20 of my favorite email marketing tips for small business owners.  Read the tips.

 

How to Use a Book to Promote Your Brand social imageHow to Use a Book to Promote Your Brand

Publishing a book can establish your brand’s authority, showcase your expertise, and help you reach a wider audience. In this post, I share ideas on how you can effectively use a book to promote your brand and elevate your business to new heights. We’re highlighting the 10 ways to promote your brand with a book in the article.  Read the 10 ways.

 

How to Get Corporate Sponsorships social imageHow to Get Corporate Sponsorships

Do you ever daydream about partnering with big brands? It’s not just a dream. Corporate sponsorships aren’t just for big players; small businesses can get in on the action, too. This article explains how to make it happen. I’m share how corporate sponsorships work and how you can snag one for your business.  Read the article.

 

When Should You Update Your Pricing? social imageWhen Should You Update Your Pricing?

Pricing is one of those things that can make or break your small business. Set it too high, and you’ll scare customers away; too low, and you’re leaving money on the table. Chances are you put considerable thought into your pricing when you started your small business. But pricing isn’t a set-it-and-forget-it task. What worked last year or even last month might not work today. So, when is the right time to tweak your pricing strategy?  Read the post.

 

30 Ways to Grow Your Coaching Business social30 Ways to Grow Your Coaching Business

While coaching can be rewarding, navigating the business side of things is often a steep learning curve. In this article, I’m sharing 30 actionable strategies to defy that statistic and thrive in the competitive field of coaching. These are 30 tried-and-true methods to help you expand your reach, increase your revenue, and make a bigger impact. Whether you’re a life coach, business guru, or wellness expert, there’s something for everyone on the list below.  Read the list.

 

10 Ways to Monetize a Podcast social image10 Ways to Monetize a Podcast

As you venture into the world of podcasting, you’ll want to consider how to make your efforts financially rewarding. The strategies mentioned here are practical, effective, and designed to help you generate a steady income stream from your podcast. In this article, I will show you how to turn your passion into profit with ideas for monetizing your podcast.  Read the article.

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Filed Under: 10 Things Lists, Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Starting A Small Business Tagged With: attract corporate sponsorships, brand positioning, Create Customer Value, customer value, email marketing, launch your business, monetize your podcast, professional speaking, video marketing

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About Melinda Emerson

Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is an internationally renowned keynote speaker on small business development, social selling, and online marketing strategy. As CEO of Quintessence Group, her Philadelphia-based marketing consulting firm serves Fortune 500 brands that target the small business market. Clients include Amazon, Adobe, Verizon, VISA, Google, FedEx, Chase, American Express, The Hartford, and Pitney Bowes. She also has an online school, www.smallbizladyuniversity.com, that teaches people online marketing and how to start and grow a successful small business and publishes a blog SucceedAsYourOwnBoss.com. Her advice is widely read, reaching more than 3 million entrepreneurs each week online. She hosts The Smallbizchat Podcast and is the bestselling author of Become Your Own Boss in 12 Months, Revised and Expanded, and Fix Your Business, a 90 Day Plan to Get Back Your Life and Reduce Chaos in Your Business.

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