Marketing is key to driving sales into your business, and it’s the one thing you constantly need to work on from day one. If you are a local business, your marketing approach can be offline and online. Thanks to the advanced targeting capabilities, you can use online ads as a cost-effective way to get exposure […]
The SmallBizChat Podcast: Hit It & Quit It with Paul Getter, Catherine Brown, and Dawwna St. Louis
Catherine Brown understands what it means to build a business during challenging times. She launched her first company with two small boys at home in 2003 and now runs a sales training firm called ExtraBold Sales. Catherine is a veteran of over 25 years of selling, recruiting, and fundraising with nonprofits. In her new book, […]
October 2022 #SmallBizChat: How to Fund and Grow Your Small Business Revenue Streams
#Smallbizchat Podcast LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat Podcast LIVE is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady […]
Marketing Strategies to Launch Your Small Business, Part 1
After spending time researching your niche target market and developing a business plan, the next step is to launch your small business. Now, you typically want to start your soft marketing efforts online at least three to six months before your official opening. Let’s discuss some marketing strategies for getting customers in the door. Some […]
The SmallBizChat Podcast: Treating Your Business Like a Private Club with Dawnna St. Louis
Dawnna St. Louis is an in-demand international speaker and sales and revenue acceleration coach. She is called the ‘coach’s coach’ when she works with subject matter experts to turn their expertise into high-profit coaching and speaking businesses. Next year, she will launch her Fyrebrand-certified coaching program for those who want to be successful business coaches […]
How to Measure Your Marketing Campaign Efforts
If you plan on investing in digital marketing, it’s important to know how to measure your marketing campaign effectiveness. If your marketing campaign works great, you’ll want to know so you can recreate your success! So, how do you check the effectiveness of your marketing campaigns and compare it with your expectations? That’s the topic […]
The SmallBizChat Podcast: How Good Humans Sell with Catherine Brown
Catherine Brown understands what it means to build a business during challenging times. She launched her first company with two small boys at home in 2003 and now runs a sales training firm called ExtraBold Sales. Catherine is a veteran of over 25 years of selling, recruiting, and fundraising with nonprofits. In her new book, […]
October 2022 #SmallBizChat: How to Build an Unforgettable Brand and Build Trust
#Smallbizchat Podcast LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat Podcast LIVE is to end small business failure by helping participants succeed as your own boss. Please join us live on my SmallBizLady Facebook Page or my YouTube Channel. Angela Durant is a Brand […]
How to Determine Your Marketing Approach
There are numerous marketing methods available to small business owners today. What marketing approach will you choose? Will you build a brand on social media? If so, which platforms will you focus on? Will you attend industry trade shows or give out flyers on the street? Will you send direct mail or make cold calls? […]
The SmallBizChat Podcast: How to Boost Your Sales with Internet Marketing with Paul Getter
Paul Getter, The Internet Marketing Nerd, was broke in 2009, struggling and delivering phone books out of the back of his car. After teaching himself about the power of internet marketing, he created The Internet Marketing Nerd and quickly became one of the most sought-after marketing experts in the world. He has spent over […]
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