So you are starting a business… now, how are you going to fund it? When it comes to the monetary aspects of building your brand, it is crucial to go into the process knowledgeably. Whether it be applying for a loan, entering a pitch competition, or reaching out through a crowdfunding campaign, seeking funding for […]
The One Productivity Tip Every Entrepreneur Needs
I thought the project would take me two or three weeks to complete. However, once I implemented this tip, I finished that project in a single afternoon. The key to productivity is focus. If you can completely eliminate distractions, it’s amazing what you can get done. But the truth is that the most common sources […]
Top 25 Tips to Becoming a More Successful Boss
Whether you’re in charge of a team of people or you’re the boss of just yourself, you need to find ways to navigate your way through being an entrepreneur. Even if you’ve been at it for years or you’re fresh on your journey to becoming a boss, it’s never too late to figure out who […]
BIG ANNOUNCEMENT: EIDL LOANS ARE BACK OPEN
The U.S. Small Business Administration (SBA) has reopened the online portal for businesses to request an Economic Injury Disaster Loan (EIDL) increase for up to $2 million. They are taking new applications too. The process is confusing, but that’s why I’m breaking it down. Shout out to my finance colleague Ami Kassar for keeping me […]
The SmallBizChat Podcast: Become Your Own Boss – Revised and Expanded
The pandemic has been tough on everyone, especially small businesses. So many companies are struggling to reinvent themselves and handle the digital pivot that is essential in this new normal. My book, Become Your Own Boss in 12 Months, has helped countless people startup or scale their businesses. Since its launch, the business landscape has […]
8 Must-Have Web Design Tools for 2021
Online marketing is possible with a website and online presence strategy. This is because it helps to establish your business’s credibility. The presence of a website not only lends legitimacy to your organization but also creates the idea that it is larger and more successful than it is. Many people spend most of their time […]
Pros and Cons of Instagram Reels vs. TikTok
When it comes to online marketing, right now, video dominates. However, video marketing shouldn’t be something businesses do occasionally to raise brand awareness. Instead, videos should be employed for multiple purposes at every stage of the customer journey. The two hottest video marketing platforms right now are Instagram Reels and TikTok. Now let me clarify […]
The SmallBizChat Podcast: The Designated Motivator: Understanding the Motivation Movement with Dawn Brolin
Dawn Brolin, CPA, CFE, is the Founder of Team Brolin and CEO of Powerful Accounting Inc, a nationally recognized accounting firm based in Connecticut. Dawn’s personal entrepreneurial experiences and extensive accounting knowledge help her clients with business growth through effective financial management, fraud mitigation, and comprehensive business continuity strategies. She was named ‘2020 Top Niche […]
Mastering Your Money Mindset
It’s no secret that success in business is strongly dependent on your relationships, including with partners, vendors, industry contacts, employees, and customers. But the relationship most entrepreneurs overlook is the one that’s most likely to hold you back from financial success: your relationship with money. Money is simply a currency that customers exchange for your […]
Where to Place Opt-Ins on Your Website
Opt-ins are a tool that collect a subscriber’s name and email address via input fields so you can communicate with them through email. Your web visitors can “opt-in” to receive content or a lead magnet like newsletters, a video series, or an eBook. These offers typically educate or entertain about a specific area of interest. Your opt-in […]
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