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The SmallBizChat Podcast: When You Hate Your Business

February 20, 2020 By Melinda Emerson Leave a Comment

When You Hate Your Business 1200 x 1200

Starting your business can be an exciting, exhilarating adventure. In the beginning, you spend your time networking, building rapport, learning new skills, and creating your products or services that customers will love. But over time, as your business begins to evolve and grow and your responsibilities begin to increase – so does your levels of […]

Filed Under: The SmallBizChat Podcast Tagged With: burn out, business burnout, hate your business, managing stress, owning a business, small business processes, small business strategic plan

6 SEO Tips for Start-ups and Small Businesses

February 18, 2020 By Melinda Emerson Leave a Comment

6 SEO Tips for Start-ups and Small Businesses Og

You may not realize it, but there are actually several reasons why you will want to consider making use of SEO for your small business. By ensuring that you know exactly what you are doing, you can make the most out of your SEO endeavor, and this is something that any smaller business can benefit […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: search engine optimization, SEO, seo for small business, seo phrases, seo strategies

Protecting Your Intellectual Property Is More Important than Ever

February 17, 2020 By Melinda Emerson Leave a Comment

Protecting Your Intellectual Property Is More Important than Ever Open Graph

When you see or hear the abbreviation “IP,” it stands for Intellectual Property.  IP is a key asset in a small business. Simply put, intellectual property is the ownership of concepts, processes, and ideas, as opposed to physical property which characterizes a tangible asset. IP is fast becoming the major delineator among business owners who […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: copyright, intellectual property, intellectual property law, patents, trademark

The SmallBizChat Podcast: Growing Your Business with a Virtual Assistant with Carole Copeland Thomas

February 13, 2020 By Melinda Emerson Leave a Comment

Growing Your Business with a Virtual Assistant 1200 x 1200

Carole Copeland Thomas is an esteemed speaker, trainer, executive coach, and global thought leader specializing in issues impacting the ever-changing global marketplace, as well as topics such as multiculturalism and empowerment. A business owner for over thirty years, Carole has shared her expertise with companies like Verizon, SHRM, and the Federal Highway Administration, and she […]

Filed Under: The SmallBizChat Podcast Tagged With: global team members, remote team, remote workers, virtual assistant, virtual team, virtual team members, working with a virtual assistant

5 Reasons Why Video Is An Essential Tool for Content Marketing

February 11, 2020 By Melinda Emerson Leave a Comment

5 Reasons Why Video Is An Essential Tool for Content Marketing Featured Image

The content marketing landscape has evolved throughout the years. The usual blog posts with text and images have become a thing of the past, and video content has surged throughout the web. Chances are when you google something or open your Instagram you’re bound to see at least one video in your search results or […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: content marketing, mobile video consumption, small business video marketing, video, video content

7 Ways to Love Your Business More

February 10, 2020 By Melinda Emerson Leave a Comment

7 Ways To Love Your Business More Featured Image

Are you giving appropriate attention to your Valentine this month? No, I’m not talking about buying flowers for your significant other who leaves his or her shoes in the middle of the floor. I’m talking about celebrating your other love: your business. We spend so much time working in the business that we rarely come […]

Filed Under: Grow Your Business, Your Small Business Tagged With: business planning, hiring a virtual assistant, love your business, managing business finances, Valentine's Day

The SmallBizChat Podcast: Uncomplicate Your Financials with Ellen Rohr


February 6, 2020 By Melinda Emerson Leave a Comment

Uncomplicate Your Financials with Ellen Rohr
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Ellen Rohr is a financial expert dedicated to making business “uncomplicated.” She is the founder of venture capital and consulting company Bare Bones Biz, president of Zoom Drain and Sewer, LLC, and president of Benjamin Franklin, The Punctual Plumber, where she increased sales by $40 million in under two years. As a thought leader in […]

Filed Under: The SmallBizChat Podcast Tagged With: business financials, confusing financial statement, financial reports, financially responsible, profits, revenue, small business finances

5 Things Online Entrepreneurs Must Learn to Stay Ahead of Competition

February 4, 2020 By Melinda Emerson Leave a Comment

COMPETITION - DIGITAL MARKETING STRATEGY

Often, we get asked by entrepreneur online business owners, “how do I beat the competition and steer ahead.” It’s a question that has remained the center of debate for many years. Businesses invest intensely to achieve their competitive edge but sometimes no matter how good their product is or how big of a name they […]

Filed Under: Branding & Marketing, Guest Articles, Starting A Small Business Tagged With: business competition, digital marketing strategy

Managing Difficult Clients

February 3, 2020 By Melinda Emerson Leave a Comment

Managing Difficult Clients open graph

Does this sound familiar… ”How many 16 hour days is this project going to take?”  “My client has saboteurs working with me on this project,”  “This project started with an unrealistic deadline and has gotten crazier every day since.”  If you have said any of these phrases out loud to yourself recently – you are […]

Filed Under: Customer Service, Your Small Business Tagged With: business success, difficult clients, extremely demanding clients, good customer, please a client

The SmallBizChat Podcast: Scaling SmallBiz: Be All In! with David Weiss


January 30, 2020 By Melinda Emerson Leave a Comment

Scaling SmallBiz_ Be All In! with David Weiss
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David Weiss is a New York City-based entrepreneur and co-founder of Selffee, a brand activation company with products including edible photo booths and edible selfies. Before his work at Selffee, David served as a sales executive for Fashion Avenue Knits, collaborating with merchandisers and designers in the development of brand apparel lines while also overseeing […]

Filed Under: The SmallBizChat Podcast Tagged With: brand positioning, building a brand, growing and scaling your business, making connections, networking, sales outreach, Selffee

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Why Summer Is the Perfect Season to Grow Your Mind—and Your Business—with Books. There’s something magical about summer. The pace slows down, the days stretch longer, and there’s finally space to breathe—and think. It’s not just a season for vacations and cookouts; summer is a prime opportunity to invest in yourself. While others are unwinding, […]

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